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Subject: |
FOOD BUSINESS NEWS
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Period: |
November 26, 2017 to December 3, 2017
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Geographies: |
Worldwide
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Categories: |
Comment & Opinion or Companies, Organizations or Consumers or Controversies & Disputes or Deals, M&A, JVs, Licensing or Earnings Release or Finance, Economics, Tax or Innovation & New Ideas or Legal, Legislation, Regulation, Policy or Market News or Marketing & Advertising or Other or People & Personalities or Press Release or Products & Brands or Research, Studies, Advice or Supply Chain or Trends
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Contents
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Companies, Organizations |
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A U.K.-based startup has introduced two probiotics drinks in citrus and raspberry flavors that deliver live bacteria and vitamins to support a healthy gut. Alive Biome’s mission is to provide beverages that could help solve many of the diseases and conditions that have been linked to an undernourished microbiome, the human gut’s collection of billions of beneficial bacteria. The drinks come in 375 ml water bottles, with a cap that safely stores the probiotics, vitamins, and botanicals. Twisting the cap releases the ingredients into the bottle when the consumer is ready to imbibe.
"Alive Biome launches new probiotic drinks with live bacteria", FoodBev , November 21, 2017
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SecuringIndustry.com, November 29, 2017
Unilever, November 29, 2017
Unilever, November 29, 2017
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Innovation & New Ideas |
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Coca-Cola has applied for a patent with the World Intellectual Property Organization that would protect its discovery of a natural way to prevent “enzymatic browning” of fruit and vegetable juice that negatively affects color, taste, flavor, and nutrition. Browning is the result of oxidation of phenolic compounds by polyphenol oxidase. The company accidentally discovered a way to use the cherry-like fruit acerola to reduce browning and hopes to patent the process.
"Juice Joy: Coca-Cola Files Patent on ‘Unexpected’ Acerola Find", FOODnavigator-USA.com, November 16, 2017
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Food Ingredients1st, November 17, 2017
PR Newswire, November 20, 2017
Independent, November 26, 2017
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Market News |
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At its recent investors day meeting, Coca-Cola CEO James Quincey and other top executives outlined for analysts how the company is changing its corporate culture to reflect shifts in consumer beverage and health trends. It is revamping e-commerce strategy, focusing on nutrition, and diversifying away from core soft drinks. Analysts were given examples of innovative international products in various markets and examples of incubating innovation and geographic scaling. Chief Growth Officer Francisco Crespo defined categories of innovation, including explorer brands (e.g., Honest Tea) that then graduate to challenger brands, and eventually to leader brands. Consumer-driven innovation is reflected in a growing presence in natural, craft, organic, and premium sparkling categories, and extension of the Coke brand to include Coca-Cola Coffee in Japan and Australia.
"Coca-Cola Investor Day Outlines New Beverages, New Approach", BrandChannel, November 21, 2017
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Unilever, November 29, 2017
Unilever, November 29, 2017
Unilever, November 29, 2017
Unilever, November 29, 2017
Reuters, December 01, 2017
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Marketing & Advertising |
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Coca-Cola, which knows a thing or two about driving store traffic, is using that knowledge to enhance its e-commerce tactics in a world where customers are increasingly likely to purchase beverages using an online cart rather than a grocery store cart. To that end, it is improving the appearance of its digital store shelves,” integrating with voice technologies like Amazon Echo, and adding impulse buy options to click-and-collect pickup lockers. The idea behind these changes is to focus on current customers to drive digital sales, with the help of grocers and other online partners. It is also experimenting with direct-to-consumer marketing.
"Coca-Cola Bid for Amazon Shoppers Means Boosting Digital Lineup", Bloomberg Technology, November 17, 2017
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Kantar WorldPanel, November 01, 2017
McKinsey.com, November 01, 2017
Crain’s, November 12, 2017
Kantar Worldpanel, November 28, 2017
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Products & Brands |
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Nestlé Myanmar announced that it will be able to cut in half the number of Nestlé products imported from other ASEAN countries next year when its recently opened factory in the Yangon region achieves full production. Thailand is the main supplier of Nestlé products, along with Vietnam, Malaysia, and the Philippines. The six major brands produced and distributed in the area are Lactogen, Cerelac, Milo, Nescafe, Bear Brand, and Maggi.
"Nestle Myanmar to Locally Produce Half of its Products", The Nation, November 27, 2017
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Bloomberg News, November 24, 2017
NUTRAingredients-USA.com, November 27, 2017
Reuters, November 30, 2017
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