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Hershey Company Completes Acquisition Of BFY Confectioner Lily

July 25, 2021: 12:00 AM EST
Calling it “a great addition to Hershey's growing portfolio of better-for-you snacking brands,” the Pa.-based candy maker described Lily as a growing producer of low-sugar BFY confectionery products. The company’s products, which include chocolate bars, baking chips, and other confections, can be found at many U.S. retailers. The purchase price was $425 million.
"Hershey Completes Acquisition of Lily's Confectionery Brand", PRNewswire, July 25, 2021, © Cision US Inc
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Cofresh Expands Grills And Crackers Ranges With New Flavors

July 20, 2021: 12:00 AM EST
Responding to an increase in the number of “shared snacking occasions with friends and family,” the Indian snack brand based in Leicester, U.K., has added Mango Chutney Grills and Onion Bhaji Corn Crackers to its lineup of mixed savory snacks, bars, and nuts. The launch will be supported by PR and social media advertising, as well as in-store activity such as multi-buys and “When It’s Gone, It’s Gone” promotions. The company says its line of Grills contains 3o percent less fat than competitors.
Éilis Cronin , "Cofresh adds new flavors to Crackers and Grills ranges", Talking Retail, July 20, 2021, © Metropolis International Group Limited, a member of the Metropolis Group
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Simple Mills Debuts Seed And Nut Flour-Based Cookies

July 20, 2021: 12:00 AM EST
The Chicago-based provider of better-for-you crackers, cookies, snack bars, and baking mixes has introduced Sweet Thins, a coconut sugar-sweetened snack made from a flour that blends watermelon seed, cashew, sunflower seed, and flax seed. According to the company, watermelon seed flour helps create Sweet Thins' light and crispy texture, while delivering protein, good fats, and micronutrients. The snacks are also certified gluten-free; free of grains, corn, soy, dairy, gums, emulsifiers; Non-GMO Project Verified; and paleo-friendly. Simple Mills products are available in more than 25,000 U.S. stores.
"Simple Mills Is Reinventing the Cookie Aisle With the Launch of Sweet Thins, A New Better-for-You Light & Crispy Sweet Snack", Business Wire, July 20, 2021, © Business Wire, Inc.
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Syracuse Hoops Star, Among First To Profit From NIL Ruling, Inks Cereal Endorsement Deal

July 20, 2021: 12:00 AM EST
After the U.S. Supreme Court decided this month that college athletes could profit from their name, image, and likeness (NIL), a bevy of major brands has offered endorsement deals to college stars. Among the star athletes signing endorsement deals is Syracuse University basketball player Buddy Boeheim, who recently endorsed Three Wishes Cereal (Scarsdale, N.Y.), a high-protein, low-sugar, grain-free cereal made from chickpeas. The cereal has a limited-edition Buddy Box as part of its promotion. It is the first traditional ad campaign featuring a college athlete, and Boeheim was also the first athlete to sell his own merchandise with the school trademarked logo. 
Mike McAllister, "Buddy Boeheim Gets Cereal Endorsement Deal", All Syracuse, July 20, 2021, © Maven Coalition, Inc.
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Itsu Intros Sriracha-Flavored Seaweed Snacks

July 20, 2021: 12:00 AM EST
The London-based chain of East Asian-inspired fast-food shops and restaurants has launched sriracha seaweed thins online and in U.K. grocery stores. The company reportedly listened to social media suggestions and fan voting polls. A five-gram pack of the thins has an RRP of £1 ($1.36) in stores, while a case of 18 packs has an RRP of £12.00 ($16.33) on Amazon. Each pack weighs in at at less than 25 calories, and is rich in iodine, vitamin B12, vegan-friendly.
"Itsu launches NEW sriracha seaweed thins into supermarkets nationwide", London Post, July 20, 2021, © London Post - A 2Trom News Group Company
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India’s Health-Conscious Young Adults Increasingly Choosing Nutritious Snacks

July 20, 2021: 12:00 AM EST
Young Indian adults – ages 18 to 35 – are becoming more concerned about their health, and feel healthy snacking is important (78 percent said so in a recent survey). Almonds are the top choice among young adults because of the perceived health benefits of regular consumption. In fact, they said regular almond consumption helped in strengthening immunity. Besides almonds, almost 50 percent of respondents mentioned that they had started to include healthier options like green leafy vegetables, fresh fruits, and juices to their snacking routine.
"Indian youth prefer snacking on almonds for better health", Food & Beverages News, July 20, 2021, © Zee Entertainment Enterprises Limited
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New BFY Snacks Focus On Focusing, Productivity

July 19, 2021: 12:00 AM EST
Seventy-one percent of respondents to an Innova Market Insights survey last year said foods and beverages should be nutritional or functional. One snack maker that takes that requirement seriously is the Functional Chocolate Company (Evergreen, Colo.). Its new Brainy Chocolate bars are formulated to assist with focus and productivity. The orange-flavored snack contains ginkgo, bacopa, rhodiola, as well as amino acids, omega 3 fatty acids, and chocamine, a patented cocoa-based ingredient that may help improve cognitive function. 
Katherine Durrell, "Better-for-you snacking NPD addresses mood support and transparency demands", Nutrition Insight, July 19, 2021, © CNS Media BV
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RXBAR’s New Cereal Contains Plant-Based Protein

July 19, 2021: 12:00 AM EST
The Chicago-based unit of Kellogg-owned Insurgent Brands is launching RX Cereal, a breakfast cereal made with 12 grams of plant-based protein, brown rice, almonds and fruit. The cereal, available in chocolate almond, vanilla almond, and strawberry flavors, also boasts 3-4 grams of fiber per serving and contains no artificial colors, flavors, ingredients, or preservatives. RX Cereal is sold at Walmart and online.
"RXBAR Releases New Line of Breakfast Cereal Made with Plant-based Protein", PR Newswire, July 19, 2021, © Cision US Inc
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KP Snacks Sponsors U.K. Cricket Matches

July 16, 2021: 12:00 AM EST
The German-owned British producer of branded and own-label corn-, potato-, and nut-based snacks is partnering with men’s and women’s cricket competition The Hundred (21 July – 21 August in England and Wales) to “champion healthier lifestyles and inspire people to get more active through cricket.” The company’s Popchips, Butterkist, Pom-Bear, Tyrrells, KP Nuts, Hula Hoops, McCoy’s, and Skips brands will be displayed on team shirts and featured in broadcast indents and advertising spots during ad breaks, as well as on in-ground screens. KP is also running a retailer competition to win match tickets and merchandise by purchasing cases of promoted products. The partnership also includes retailer bundle deals, in-depot activity, and branded POS.
Éilis Cronin, "KP Snacks promotes active lifestyles with cricket partnership", Talking Retail , July 16, 2021, © Metropolis International Group Limited, a member of the Metropolis Group
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U.K. Ponders Tax On Sugary And Salty Foods

July 15, 2021: 12:00 AM EST
A U.K. government-commissioned review says the price of sugary and salty foods should be increased to encourage food companies to make their products healthier. The extra revenue might also help physicians prescribe fruit, vegetables, and cookery classes on the NHS. As reported by the Daily Mail, the so-called "snack tax" would hike the cost of Frosties by 87p ($1.19), Mars bars by 9p ($0.12) and, across the country, families could be paying an extra £3.4 billion ($4.6 billion) a year for their groceries. The recommendations were developed by Prime Minister Boris Johnson's “food tsar” Henry Dimbleby, who founded the health-conscious fast food restaurant chain Leon.
Matt Gibson & Max Channon, "'Snack tax' could hike the cost of sugary and salty food", Wales Online, July 15, 2021, © Media Wales Ltd
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Savola Group Acquires Maker Of Nuts, Dried Fruits

July 15, 2021: 12:00 AM EST
A subsidiary of the Saudi Arabian company will acquire Bayara, a 29-years-old manufacturer of nuts, dried fruits, and spices, for $260 million. Bayara specializes in the manufacture and distribution of healthy snacks including raw and roasted nuts, dates, seeds, dried fruits and confectionery; as well as cooking ingredients such as herbs, spices, and pulses. The privately held company says it processes around 23,000 metric tons of goods each year and operates out of the UAE and Saud Arabia. Savola Foods markets a portfolio of household staples such as edible oil, sugar, pasta, and ghee.
Emma Upshall, "Savola to purchase UAE-based snack maker Bayara for $260m", FoodBev Media, July 15, 2021, © FoodBev Media Ltd
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Calbee America Unveils Grain-Free Almond Chips

July 15, 2021: 12:00 AM EST
The Japanese snack company’s U.S. business (Fairfield, Calif.) has launched San Joaquin Almond Nut Chips, a grain-free tortilla chip made from sustainably grown almonds, and cassava flour. The chips, which are lightly cooked in premium avocado, are available in sea salt, hickory smoked, and wasabi flavors, all of which are gluten-free, grain-free, kosher, and contain no artificial colors or flavors, and no corn, and no soy. Sold in five-ounce bags for an SRP of $4.99.
"Calbee Launches Almond Nut Chips", PR Newswire, July 15, 2021, © Cision US Inc
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Safe + Fair Food Company Adds To Seasoned Popcorn Portfolio

July 13, 2021: 12:00 AM EST
The Chicago-based maker of clean-label, plant-based, allergy-friendly foods, snacks, and beverages is expanding its seasoned popcorn offerings with the launch of Everything Bagel Seasoned Popcorn. The new snack delivers the taste of an everything bagel made without allergens sesame seeds or poppy seeds. The popcorn is made with sunflower oil, pea protein, and traditional everything bagel spices like sea-salt and garlic, contains only 44 calories per cup, is 100 percent whole grain, as well as gluten-free, vegan, kosher, and non-GMO. Everything Bagel Seasoned Popcorn is available exclusively on Safe + Fair's website for $5 a bag.
"The Safe + Fair Food Company Adds a New "Nosh" to Their Allergy-Friendly Seasoned Popcorn Category: Everything Bagel Seasoned Popcorn", PR Newswire, July 13, 2021, © Vocus PRW Holdings, LLC.
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U.K.’s Good Food Fund Backs Snack Maker Bepps

July 13, 2021: 12:00 AM EST
The fund, launched by food and drink start-up accelerator Missions Venture, has invested £400,000 ($555,000) in funding and will also provide support and advice to the three-year-old maker of the black-eyed peas snacking brand. Stocked by Asda, Tesco, Ocado, Amazon, and Selfridges, the various bagged popped snacks are gluten-free and vegan-friendly. Mumsnet co-founder Carrie Longton also took part in the new funding round, joining early angel investor Giles Brook as a shareholder. Mission Ventures, alongside partners Guy’s and St Thomas’ Charity, launched the Good Food Fund in 2020 to support brands helping to reduce childhood obesity.
Edward Devlin, "Bepps bags six-figure backing from Mission Ventures’ Good Food Fund", The Grocer, July 13, 2021, © William Reed Business Media Ltd
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Mackie's Ready To Enter U.S. Potato Chip Market

July 13, 2021: 12:00 AM EST
The Scottish ice cream company, which two years ago began making and exporting potato chips, is poised to enter the American potato chip market after posting impressive sales growth this year. The company says it expects to produce five million bags of potato chips this year, and is already exporting to seven countries. Sales of chips leaped 65 percent this year to about £2 million ($2.8 million). The company is also eyeing the Chinese market after reporting healthy sales of their branded potato chips in Hong Kong.
Andy Coyne , "U.K.'s Mackie's Crisps looks to U.S. for next export push", Just-food.com, July 13, 2021, © Verdict Media Limited
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Real Food From The Ground Up Enters Salty Snack Space With Cauliflower Chips

July 13, 2021: 12:00 AM EST
The Fairfield, N.J.-based snack company’s vegan Cauliflower Potato Chips are available in Sea Salt, Sour Cream & Onion, Salt & Vinegar, and Buffalo (hot) flavors at Sprouts, Fresh Thyme, Wegmans, The Fresh Market, ShopRite, Meijer, and Sam's Club, as well as online. The suggested retail price is $3.99 per 3.5 oz bag. The company also sells cauliflower-based versions of crackers, pretzels, tortilla chips, Stalks (puffed snacks), and Snacking Crackers, that also contain butternut squash or purple carrot.
"Real Food from the Ground Up is Upping the Snack Game with the Launch of Cauliflower Potato Chips", PR Newswire, July 13, 2021, © Cision US Inc
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Good Crisp Company’s Cheese Balls Boost Immune System

July 13, 2021: 12:00 AM EST
The Boulder, Colo.-based better-for-you canister-stacked chips brand Cheese Balls contain the clinically-tested immune-boosting ingredient Wellmune that helps strengthen the immune system and enhances its key functions. The snacks are non-GMO, gluten-free, and made with all-natural ingredients providing “a cleaner version of an age-old, household favorite snack.” Available in Cheddar and Aged White Cheddar flavors, Cheese Balls are sold in the brand's canister shape. A six-pack of 2.75-ounce canisters sells for $24.00 online.
"The Good Crisp Company Makes It Easy to Snack Happy with New Immune-Boosting Cheese Balls", PR Newswire, July 13, 2021, © Cision US Inc
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Spudsy Introduces Sweet Potato Fries

July 13, 2021: 12:00 AM EST
The California-based (Costa Mesa) brand that sells a line of Sweet Potato Puffs says its Sweet Potato Fries are made with flour derived from upcycled “ugly” landfill-bound sweet potatoes. Vegan, non-GMO, gluten- and grain-free, the fries are available in hot, vegan ranch, and cheese flavors at select Kroger flags and online at Amazon at $3.99 per four-ounce bag, or $51.99 for a 24-pack. 
"Spudsy Celebrates National French Fry Day with The Launch of Vegan, Grain-Free Sweet Potato Fries", PR Newswire, July 13, 2021, © Cision US Inc
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India’s Packaged Food Companies Trim Package Sizes, Hike Prices

July 12, 2021: 12:00 AM EST
Thanks to inflation in commodity prices and high transport costs, packaged consumer food companies in India are trimming the weight of smaller-sized packs or hiking prices in categories such as salty snacks, chips, and cookies. Higher prices in commodities like palm oil have been a particular cause of concern for companies. For example, PepsiCo India, which sells the popular Lay’s and Kurkure snacks, might reduce the weight of its $0.07 and $0.14 packs. Parle Products Pvt. Ltd has reduced the weight of smaller biscuit packs. In chips, the company has reduced the size of some packs priced at $0.67. Bikano, which makes salty snacks, cookies, and namkeens, said the rising price of palm oil – it has doubled over the past year – may continue for three to four months.
"Packaged food companies to cut on grammage or hike prices on snacks amid inflation", Agro & Food Processing, July 12, 2021, © Agro & Food Processing
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Magic Spoon Cereal Sticks To Its Successful Social Media-Based Marketing Plan

July 10, 2021: 12:00 AM EST
After six months of research and testing, entrepreneurs Gabi Lewis and Greg Sewitz, creators and sellers of a cricket protein snack bar business, convinced investors that their new breakfast cereal – Magic Spoon – could be sold directly to consumers at a premium price. Three years after launch, the company has raised $16.5 million, and their company – with about 300,000 fans on Instagram – has experienced triple-digit growth year-over-year. And unlike standard breakfast cereals that sell in grocery stores at $4 a box, Magic Spoon – grain-free and keto-friendly with zero-to-two grams of sugar and 13-plus grams of protein, in six flavors – is still sold exclusively online in packs of four, delivered all at once or monthly, for $39. The company remains focused on its social media presence and on building brand awareness with popular influencers and podcasters.  
Alexandra Sternlicht, "From Cricket Protein To DTC Cereal: How Magic Spoon’s Cofounders Built Instagram’s Favorite Cereal", Forbes.com, July 10, 2021, © Forbes Media LLC
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Food For Life Baking Debuts Organic Sprouted Flax Tortillas

July 10, 2021: 12:00 AM EST
The Corona, Calif.-based family-owned bakery specializing in sprouted grain breads and all-natural baked goods has launched fiber-rich certified organic Ezekiel 4:9 Sprouted Flourless Flax Tortillas, made with freshly sprouted live grains and flax seeds. They contain no refined flour, artificial ingredients, or preservatives. Each tortilla has 150 calories, 3.5g fat, 7g protein, and five grams of dietary fiber. They can be used to make nutrient-dense wraps, burritos, tacos, pizzas, quesadillas, and more. With six tortillas per package, the Ezekiel 4:9 Sprouted Flourless Flax Tortillas are available in the freezer section at natural food stores and supermarkets in the U.S. 
"Food For Life's Newest Tortillas are Made from Sprouted Grains and Flax Seeds", PR Newswire, July 10, 2021, © Cision US Inc.
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New Product From Wonderful Pistachios No Shells Honored For Nutrition, Innovation

July 10, 2021: 12:00 AM EST
The newest flavor of the Lost Hills, Calif.-based unit of The Wonderful Company was awarded Good Housekeeping's 2021 Healthy Snack Awards in the Nutritious Nuts & Legumes category along with a Gold honor for "Best Savory Snack" in Delicious Living magazine's 2021 Best Bite Awards for Consumer Choice. The new flavor, Sea Salt & Vinegar introduced in March. was also named the "Most Innovative New Product" in the Salty Snacks category at the 2021 Sweets & Snacks Expo. Wonderful Pistachios No Shells contain six grams of plant protein per serving. The Wonderful Company is a privately held $5 billion with brands such as Wonderful Halos, FIJI Water, POM Wonderful, JUSTIN Wine, and Teleflora. 
"Wonderful Pistachios No Shells Sea Salt & Vinegar Named Top Nutritious Nut by Good Housekeeping and Best Savory Snack by Delicious Living Magazine", PR Newswire, July 10, 2021, © Cision US Inc.
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Catalina Snacks Debuts Line Of Low-Carb, Low-Sugar Snacks

July 9, 2021: 12:00 AM EST
The Indianapolis, Indiana-based keto-friendly snack company has introduced Keto-Friendly Crunch Mixes that combine Keto-Friendly Cereal pieces with traditional party mix ingredients like cashews, chickpea pretzels, almonds, pecans, and cheese crisps. Containing nine grams of carbs, four grams of fiber and one gram of sugar or less per serving, the snack mixes come in Traditional, Spicy Kick, Cheddar, and Creamy Ranch flavors. The Keto-Friendly Crunch Mixes are available on the company’s website for $39 per pack of four 6-oz pouches; additional retailers will follow. The company is also debuting a refreshed brand identity, including a new logo, icon, tagline, and brand colors.
Rebekah Schouten, "Catalina Crunch puts keto-friendly spin on party mixes", Food Business News, July 09, 2021, © SOSLAND PUBLISHING COMPANY
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Study Finds That Snacks Can Be Fortified With Gut-Friendly Fiber

July 7, 2021: 12:00 AM EST
With a view toward developing prebiotic (fiber-rich) snacks that support a healthy gut, Mondelēz partly funded a study at the Washington University School of Medicine (St. Louis, Mo.) to investigate the dynamic relationship between the modern diet, gut microorganisms, and their effect on physical and mental wellbeing. In tests in both mice and humans, the researchers found that the more types of fiber introduced into the diet, the greater the abundance of bacterial genes that play a role in fiber metabolism. This in turn increased the levels of proteins in the blood involved in glucose metabolism, immunity, blood coagulation, blood vessel function, and the biology of bone and nerve cells. The study, published in Nature, proved that in principle fiber can be incorporated into a variety of snack formats that will benefit consumers, even those accustomed to a low-fiber diet.
Gill Hyslop, "Study reveals the multifaceted benefits of prebiotic snacks fortified with sustainable sources of fiber", BakeryAndSnacks.com, July 07, 2021, © William Reed Business Media Ltd
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Sow Good Raises $3M In Second Private Placement

July 7, 2021: 12:00 AM EST
The Irving, Texas-based maker of freeze-dried foods, including bagged fruit and vegetable snacks, completed a $3 million private placement. The share price of $4.25 represents a 6 percent premium to Sow Good’s private placement earlier this year. Investors in the private placement included the company’s top executives, board members, and a few accredited investors. Proceeds from the placement will be used to fund additional marketing and brand development, brand extensions, and working capital investments. The company raised more than $1 million in an earlier funding round. According to the company, the months following its May launch have seen the introduction of Sow Good products to retail stores and development of new products, including five flavors of gluten-free granola featuring freeze-dried fruit, and miniature bags of its initial snack line.
"Sow Good Inc. Completes Second Successful Fundraising", GlobeNewswire , July 07, 2021, © GlobeNewswire, Inc.
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This Saves Lives Expands Distribution Footprint

July 6, 2021: 12:00 AM EST
The Culver City, Calif.-based snack bar brand on a mission to end to severe malnutrition in children says it has expanded retail distribution of its products to more than 1,200 Kroger banners in the U.S. The classic snack bars are available now, and the Kid's Snack Bars and Kid's Krispy Treats will be available beginning in July. Every This Saves Lives purchase sends life-saving food to a child suffering from severe acute malnutrition globally. This Saves Lives' snack bars are available in ten flavors, including Madagascar Vanilla Almond & Honey, Dark Chocolate Sea Salt, Dark Chocolate & Cherry, and more. The Kid's Snack Bars and Kid's Krispy Treats are both available in five flavors. Both kids' lines feature clean ingredients and minimal sugar. All products are available in Starbucks, Target, Whole Foods, and on amazon.com. 
"This Saves Lives Expands Adult and Kids Snack Bar and Kids Krispy Treats Distribution in Kroger Banners", PR Newswire, July 06, 2021, © Cision US Inc.
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Paulig Builds Sustainable Tortilla Factory In Belgium

July 6, 2021: 12:00 AM EST
The Helsinki-based family-owned food and beverage company’s new plant in Roeselare is designed to strengthen the company’s position “as market leader of Tex Mex in Europe.” Paulig says the new tortilla factory will be carbon neutral from the start to reduce greenhouse gas emissions from its own operations by 80 percent by 2030 from a 2018 baseline. Production of Santa Maria and Poco Loco tortillas in the new factory is expected to start in the spring of 2022. Paulig posted sales of $1.1 billion in 2020. 
"Paulig begins construction of new sustainable tortilla production plant in Belgium", Cision Nordic Companies Press Releases (Scandinavia), July 06, 2021, © Cision Group Limited
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Whole Food Ingredients Boost Snack Nutrition Profiles Naturally

July 6, 2021: 12:00 AM EST
Making baked goods more nutritious can be done by adding a pre-mix of vitamins, minerals, etc., to batter or dough, or by formulating with whole food ingredients, such as nuts, seeds, and berries. Nuts and seeds deliver essential fatty acids, protein, zinc, and B vitamins, while blueberries, strawberries, and blackberries provide natural sweetness, attractive colors, and flavonoid compounds called anthocyanins that support brain health. Other whole food ingredients that boost the nutrition profile of baked goods include: oats, eggs, cassava root, dehydrated organic vegetables, grass-fed beef bone broth, olive oil, calcium, vitamin D, antioxidants, probiotics, and postbiotics. Kellogg Company’s Nutri-Grain Kids soft-baked mini cereal bars, for example, deliver 10 percent of the daily value of several key nutrients, including calcium.
Donna Berry, "Introducing whole food fortification", Baking Business, July 06, 2021, © SOSLAND PUBLISHING COMPANY
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Barnana’s Mission: BFY Plantain Snacks That Are Planet-Friendly

July 6, 2021: 12:00 AM EST
The Santa Monica, Calif.-based plantain chip brand is expanding its portfolio from the flagship salty snack, Organic Ridged Plantain Chips, to include Organic Plantain Crisps. Made with 100 percent organic coconut oil, rather than palm oil, and organic green plantains, the crisps contain less sugar than those made with ripe plantains and give the crisps a savory flavor. Launching on National Banana Lovers’ Day, August 27, in the U.S., the snack will be available in Sea Salt and Garlic varieties, with a four-ounce bag of either flavor retailing for a suggested $4.99. Barnana says it works with smallholder farmers in Ecuador who grow plantains using traditional regenerative agroforestry practices that “ensure healthy soil, support biodiversity, and keep carbon in the ground.”
"Barnana Organic Plantain Crisps", Progressive Grocer, July 06, 2021, © EnsembleIQ
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Kellogg Company Adds Accessibility Technology To European Cereal Boxes

July 3, 2021: 12:00 AM EST
The breakfast cereal company (Battle Creek, Mich.) announced it will be switching its standard cereal boxes in Europe for ones that feature innovative, accessibility-minded technology for blind and sight-impaired consumers. Using "NaviLens" technology, the new boxes address the growing demand for inclusive design across all sectors, from packaging and products to physical and architectural spaces. The new technology will allow a smartphone to easily detect a unique code and play back labelling information to blind and partially sighted shoppers. NaviLens includes high contrasting-colored squares on a black background; information provided will include allergen details. The rollout follows a successful U.K. test last year in partnership with Co-op on Kellogg's Coco Pops boxes. The first accessible boxes of Special K will arrive on shelves in January, with all the firm's cereal packaging to follow.
Kieran Doody, "Kellogg's share 'game-changing' move that could transform shopping experience", Telegraph & Argus, July 03, 2021, © Gannett Company. Newsquest Media Group Ltd
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SnackMagic Unveils “Snack Drop” Market Research Tool

June 30, 2021: 12:00 AM EST
The New York City-area build-your-own snack box company has created a way for emerging snack brands to cheaply and efficiently offer products directly to consumers in exchange for honest feedback and detailed information about distribution, customer demographics, and the competitive landscape. Available for as little as $1,000 plus the cost of samples, Snack Drop registered consumers deemed “SnackMagic tastemakers” can build a $60 box of goods for only $15. According to SnackMagic, this creates a win-win proposition for brands and consumers in that it is a low-barrier for testing and low-stakes for initial trial. Products that perform well on Snack Drop can go on to be featured on SnackMagic’s rotating treating menu for build-your-own snack box gifts.
Elizabeth Crawford , "Investing in the Future of Food: SnackMagic's Snack Drop offers inexpensive sampling, data analytics to help emerging brands test innovations, understand consumers", FoodNavigator-USA.com, June 30, 2021, © William Reed Business Media Ltd
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Scottie Pippen And Chef Launch “Health-Forward Popcorn”

June 30, 2021: 12:00 AM EST
The 55-year-old former hoopster, who helped the Chicago Bulls win six NBA titles before his retirement in 2004, has partnered with chef R.C. Mills to produce Husk, a "health-forward" popcorn made with organic, gluten-free, and vegan ingredients. The popcorn, introduced on July 6, is available in a variety of flavors made with fruits, vegetables, and spices to form a whole grain popcorn. This includes matcha and coconut water, cayenne and ginger, and kale and broccoli, as well as yacon and turmeric, moringa and spirulina, and dragon fruit.
Jason Duaine Hahn, "Scottie Pippen Looks for a Slam Dunk with New Health-Focused Popcorn: 'Going to Be a Necessity' ", People.com, June 30, 2021, © Meredith Corporation
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General Mills Introduces Snacks For Diabetics, Pre-Diabetics

June 30, 2021: 12:00 AM EST
The U.S. food company (Minneapolis, Minn.) has launched a line of snacks that purports to have minimal impact on blood sugar levels. Good Measure is targeted at people with pre-diabetes or diabetes who have to be careful to avoid blood sugar spikes, an "underserved group of consumers," according to the company. The brand has been launched with two products – nut butter bars and almond crisps – that are “held together by ingredients that won't spike blood sugar." General Mills has not said what those ingredients are but said it has filed for patents on both product lines. The U.S. Centers for Disease Control and Prevention estimates one in two adults actually have prediabetes or diabetes, but most don't know it yet.
Andy Coyne, "General Mills aims to avoid blood sugar spikes with Good Measure snacks range", Just Food, June 30, 2021, © Just Food
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PeaTos Takes On Doritos With New Flavors, Including Fiery Nacho

June 29, 2021: 12:00 AM EST
Formulated to satisfy Doritos fans’ yearning for more nutrition and less artificial junk, the Los Angeles pea-based snack food brand’s three new crunchy tortilla style chips – Nacho Cheese, Zesty Ranch, and vegan Fiery Nacho – also challenge Cheetos and Funyuns. The new flavors contain four grams of protein and three grams of fiber per serving, while replacing artificial colors and flavors with natural ingredients that deliver what the brand calls "junk food" without the junk. PeaTos is available in more than 4,700 retailers, including Kroger, Vons, Pavilions, Albertsons, Safeway, Fairway Market, Sprouts, and online at $3.99 a package.
"PeaTos Launches New Tortilla Crunchy Chips, Sparking Face-Off with Doritos in Time For the Fourth of July", Business Wire, June 29, 2021, © Business Wire, Inc.
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Kallo Thrives By Offering Indulgent, Yet BFY, Snacks

June 29, 2021: 12:00 AM EST
Inspired by evolving consumer snacking preferences, the U.K. rice cake brand offers a line of veggie-based clean-label snacks and other foods that manage to be flavorful, nutritious, and indulgent at the same time. The company’s veggie cakes, made with rice, corn, and lentils, include a variant made with a pea and lentil base blended with vegetable flavors such as pesto and beetroot. It also offers versions highlighting organic honey, blueberry & vanilla, apple & cinnamon, and sea salt & balsamic vinegar. Minimally processed with no artificial additives, the snacks are rich in fiber and protein. The company feels it is well-positioned to capitalize on emerging snack trends, especially consumer demands for healthy and indulgent treats.
Bethan Grylls , "Battle of the snacks: healthy or indulgent?", New Food, June 29, 2021, © Russell Publishing Limited
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Clif Bar & Company Invades Cereal Aisles

June 29, 2021: 12:00 AM EST
The Emeryville, Calif.-based snack bar company’s Clif Cereal line features clean label cereals made with 30 percent to 40 percent less sugar than other leading cereals. They contain at least seven grams of protein and fiber per serving in in four flavors including blueberry & almond butter, apple cinnamon & almond butter, honey & peanut butter and chocolate & peanut butter flavors. Ingredients include organic grain flakes and oats, granola clusters and nut butters. The company began expanding beyond the snack bar segment with a granola-based cereal in 2018. According to the company, its packaging fulfils a commitment to 100 percent reusable, recyclable, or compostable packaging by 2025.
Lauren Manning, "Clif launches clean label cereal line", Food Dive, June 29, 2021, © Industry Dive
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Is U.K.’s HFSS-Based Ban On Online Advertising Fair?

June 28, 2021: 12:00 AM EST
Recent U.K. government announcements tightening restrictions on the advertising of foods high in fat, salt and sugar (HFSS) include in-store ad placements, multi-buys, and a total ban on online advertising. This comes as the snack industry has reformulated products to reduce sugar content and calories. Originally proposed as a way to control unhealthy food products advertised on children’s TV shows, the new tighter restrictions may not be worth the negative impact they will likely have on the snacks sector for the sake of a meager reduction in calories. Granolas, for example, which many consider a healthy food, will be penalized if they contain fruit (sugar) or nuts (fat). A major complaint is that Public Health England (PHE) originally told snack brands to use marketing to promote their reformulated healthier products, but the new policy reportedly will ban that. 
Bethan Grylls , "Are the new HFSS bans unfair?", New Food, June 28, 2021, © Russell Publishing Limited
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Academic Scientists Develop Fiber-Snack Formulations That Promote A Healthy Gut

June 28, 2021: 12:00 AM EST
A Washington University (St. Louis, Mo.) study funded by NIH and snack food company Mondelēz International identified ingredients for snack food prototypes formulated to deliberately change the gut microbiome in ways that can be linked to health. In two pilot human studies of overweight participants, researchers showed that snacks containing combinations of specifically selected fiber types benefit elements of the microbiome involved in metabolizing fiber components. The researchers, who have since applied for patents for the fiber-snack recipes discussed in the study, said they are working to develop a “new generation of snack food formulations that people will like to eat and that will support a healthy gut microbiome that affects many aspects of wellness.”
Julia Evangelou Strait-Wustl, "Fiber could be key to snacks that are good for gut bacteria", Futurity.org, June 28, 2021, © Futurity
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New Keto Food And Drink Launches Keep Chugging Along

June 28, 2021: 12:00 AM EST
Consumers and food and beverage companies remain intrigued by the high-fat low-carb diet known as keto. Mintel data show that new food and drink launches in the U.S. touting the term “keto” in the product description have nearly doubled within the past year, from 1.2 percent of total food and beverage launches in the year ending in May 2020 to 2.3 percent in the year ending in May 2021. Though slightly fewer Americans reported following the diet in 2021 vs. 2020, NielsenIQ says there are seasonal spikes – at New Year’s and in early spring – around keto. Top categories for keto searches on Amazon are breads and buns, cereal, health, recovery drinks; powders, cookies, ice cream, baking mixes, and pasta, with top search terms being "keto," "keto bread," "keto cereal," "keto pasta," "keto ice cream," "keto cookies," and "keto protein powder. 
Mary Ellen Shoup, "Keto, a long-lasting trend? New keto product launches double in past year", Food Navigator USA, June 28, 2021, © William Reed Business Media Ltd
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Herbalife Nutrition Debuts Vegan “Protein Chips”

June 24, 2021: 12:00 AM EST
The Los Angeles-based multi-level marketing corporation that sells dietary supplements is launching what it calls “a tasty new alternative to snacks.” The new Protein Chips, available in barbecue and sour cream & onion flavors, are made with plant-based proteins and natural flavorings, and are gluten-free, vegan and vegetarian friendly. And because neither of the variants are fried, they have half the fat of regular potato chips.
"Herbalife Nutrition Protein Chips – a tasty, high protein snack", Nine O’Clock , June 24, 2021, © Nine O’Clock
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Kashi Launches Raisin-Based Cereal Containing No Added Sugar

June 23, 2021: 12:00 AM EST
The Solana Beach, Calif.-based Kellogg natural food business’s zero-added-sugar Simply Raisin whole wheat biscuit cereal contains seven grams of fiber and seven grams of protein. The biscuits feature sun-ripened California raisins and a touch of cinnamon, and are made with Certified Transitional wheat, a way to support farmers during the three-year journey to become USDA certified organic. Simply Raisin Cereal is available at Walmart stores and other major grocery retailers for $4.39. 
"Kashi Debuts Zero-Grams-Added-Sugar Simply Raisin Biscuits", PR Newswire, June 23, 2021, © Cision US Inc
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Amarea Creates Nutritious Snacks From Seaweed

June 23, 2021: 12:00 AM EST
The two-year-old Chilean health food company has developed a line of seaweed sticks and seaweed chips, both of which come in olive oil, sesame, and spicy flavors. In addition to seaweed, the snacks contain algae that is native to the Chilean coast. The company says the snacks are healthy, nutritious, and sustainable, because the seaweed used does not require the application of water, soil, or fertilizer to create. Each of the snacks has only three ingredients, one of which is always widely-available algae. Amarea recently expanded into the U.S. market with the dual purpose of bolstering its local South American communities and catering to the needs of health-conscious consumers.
"Amarea Puts the Sea in Snacks", PR Newswire, June 23, 2021, © Cision US Inc
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Second Nature Brands Opens Michigan Innovation Center

June 22, 2021: 12:00 AM EST
The Raleigh, N.C.-based snack company’s innovation center in Michigan will house research and development for all the company's brands, including Kar's Nuts, Second Nature Snacks, and Sanders Chocolates. The company says the center will accelerate product development, “enabling us to formulate and launch new products faster than ever." The center features a research and development lab, temperature-controlled product storage area, and sensory research facility. The facility will also provide space to work with retail customer partners on developing new products.
"Second Nature Brands Opens New Innovation Center To Accelerate New Snacks and Treats Product Development", PR Newswire, June 22, 2021, © Cision US Inc
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Salt of the Earth Develops Lower-Sodium Solution That Enhances Plant-Based Snack Flavors

June 21, 2021: 12:00 AM EST
The nearly hundred-year-old Atlit, Israel-based food ingredients company has developed a clean-label, plant-based solution that enhances flavor with less sodium in lentil snack bites. The resulting protein-rich, lower-sodium lentil snack bites can be chilled, frozen, or dried. The Mediterranean Umami Bold formulation allows food companies to turn lentils' natural blandness into a savory treat. "You can add Mediterranean Umami Bold to the wet mixture as part of the other ingredients. It completely dissolves, naturally boosts flavors, all while lowering sodium levels by a third."
"Salt of the Earth Creates Low-sodium Craveability", PR Newswire, June 21, 2021, © Cision US Inc
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Walmart Now Carries Munk Pack Keto-Friendly Snacks

June 21, 2021: 12:00 AM EST
The Greenwich, Conn., maker of low-sugar snacks, including the original Keto Granola Bar, announced expansion into Walmart locations nationwide. Walmart is now carrying Munk Pack's Keto Nut & Seed Bar in Sea Salt Dark Chocolate and Peanut Butter Dark Chocolate nationally in approximately 4,000 stores, and the Keto Granola Bar in Coconut Cocoa Chip and Blueberry Almond Vanilla in more than 1,000 Walmart locations. Munk Pack's Keto Nut & Seed Bars come in Sea Salt Dark Chocolate, Peanut Butter Dark Chocolate, Caramel Sea Salt, Coconut Almond Dark Chocolate, Macadamia White Chocolate, Pumpkin Seed Cinnamon Almond and Pecan Almond. The Keto Granola Bar snacks come in Coconut Cocoa Chip, Almond Butter Cocoa Chip, Blueberry Almond Vanilla, Peanut Butter, Honey Nut, and Maple Pecan flavors. The snacks are available online and at  Sprouts Farmers Market, Wegmans, and Fresh Market.
"Munk Pack Now Available In Walmart Stores Nationwide", PR Newswire, June 21, 2021, © Cision US Inc
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Suppliers See Continued Rise In Plant-based BFY Snacks

June 21, 2021: 12:00 AM EST
As the pandemic in the U.S. winds down, consumers are again thinking of convenience as they leave the house for work, education and social events. But they have not lost their focus on healthy snacks, and that has led to a surge in plant-based treats. Suppliers listed key themes dominating the snacking space: closer-to-nature, wholesome ingredients like plant proteins; increased use of whole-food ingredients like ancient grains, beans, nuts, and seeds; the emergence of puffed pea crisps, multigrain crackers, and nutritional bars with low sugar, a demand for children’s snacks that deliver better nutrition; a growing emphasis on dairy- and meat-free recipes; and greater emphasis on flavor, including exotic flavor combinations, in plant-based snacks like alternative jerky or sticks.
Elizabeth Green, "Spotlight on snacks: Plant-based preferences are rising, focus on health and better-for-you options", Food Ingredients First, June 21, 2021, © CNS Media BV, Arnhem, The Netherlands.
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B&B Cereal Launches Breakfast Cereal Bar

June 21, 2021: 12:00 AM EST
The Black-owned cereal company’s “first of its kind HipHop cereal breakfast bar” was created to meet the needs of the 300 million children worldwide who depend on schools for at least one of their meals. B. Brock, and his son Shameek Brock, saw an opportunity to infuse what they called “a much-needed breath of fresh air to the cereal industry” by offering a free, nutritious, convenient breakfast bar to poor families. The launch campaign pledges to donate one B/Brocks Cereal Bar to a child in need for every bar sold on the B&B Cereal website. The B/Rocks Breakfast Cereal Bar will be available in November.
"Father and son launch black-owned B&B Cereal Company to feed millions of hungry children", WBOC, June 21, 2021, © WBOC
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Good Food Fund Initiative Recruits Better Nature, Spare Snacks

June 19, 2021: 12:00 AM EST
San Diego-based food and drink start-up accelerator Mission Ventures has taken on Better Nature and Spare Snacks who will join the 12-month Good Food Fund Initiative and receive business support to assist growth. Better Nature, a meat-free brand launched in 2020 specializing in products made from the Japanese fermented soybeans food tempeh, will receive $490,000 from the fund backed by Ascension Ventures. Better Nature is using the cash to expand distribution into supermarkets and to support the development of new products. Spare Snacks produces healthier crisps using fruit & veg going to waste.
Edward Devlin, "Good Food Fund signs up Better Nature and Spare Snacks brands", The Grocer, June 19, 2021, © William Reed Business Media Ltd
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Utz Promotes Its 100th Anniversary With Deals, Discounts, Sweepstakes, Swag

June 18, 2021: 12:00 AM EST
The Hanover, Pa.-based snacks company that started on a mom-and-pop kitchen table a hundred years ago is celebrating the anniversary with an array of promotional activities and gimmicks. The company, for example, is inviting snack lovers to enter its online Blow Out The Candles sweepstakes, in which participants earn a chance to join the Utz Centennial Club and receive exclusive insight into new product releases, promotions, discounts, limited edition gear, and more. The sweepstakes closes on July 16.
Gill Hyslop, "Utz celebrates 100 years of making clean label snacks", BakeryAndSnacks.com, June 18, 2021, © William Reed Business Media Ltd
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California Walnut Board Wants America To Embrace Walnuts As Healthy Snack

June 17, 2021: 12:00 AM EST
The Folsom, Calif.-based organization that represents the state’s walnut growers and handlers says its Snacking Retail Campaign, beginning in July, is designed to focus a spotlight on the benefits of walnuts as a nutritious snack. The campaign, which includes participation by more than 7,400 U.S. food retailers, is based on the research finding that people who eat walnuts enjoy them most often as a snack. Surveys have found that walnuts are often combined with other ingredients; Americans want snacks that deliver taste, texture (often crunchy), and health benefits; and they are about evenly divided between salty or sweet flavors. The campaign comprises a walnut cookbook, custom signage and displays, value-added offers, social media activities, and ads with streaming audio, digital video, and radio tags highlighting the participating retailers. 
"California Walnuts Launches Snacking Campaign in July", California Walnuts , June 17, 2021, © California Walnuts
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