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Consumers Are Okay With Pricier Healthy Foods

March 30, 2021: 12:00 AM EST
Despite complaints from organizations like the Ford Foundation that nutritious food is more expensive than junk food, consumers are finding enough incentives to include pricier healthy snacks in their diets. COVID concerns were one such incentive last year. At a recent U.K. nutrition conference, a Mars Edge exec said consumers are increasingly exploring new products in the health and wellness space. The U.K. marketing chief for KIND said consumers are linking healthier choices with higher prices. “Obviously,” John McManus said, “I’d like 15 million other consumers to make that choice as well. But we are seeing a rise in that and it’s a clear link that they are making.”  And anyway, Jean-Christophe Flatin noted, prices that now hover above conventional snacking products will be moving more into the mainstream. 
Oliver Morrison , "Are healthy snacks a luxury most consumers can’t afford?", FoodNavigator.com, March 30, 2021, © William Reed Business Media Ltd
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Sound Nutrition Uses Premium Ingredients – And Ultrasonics – To Create Healthy Snacks

March 30, 2021: 12:00 AM EST
The two-year-old Los Angeles-based snack company says its ultrasonic – or high-frequency, low-amplitude – sound waves gently vibrate high-quality ingredients, such as whole egg crystals and real cacao, into the snacks' shape and form in a fraction of a second without the use of high heat, to preserve the nutritional integrity of the snack. The result is Sound Bites, oval-shaped snacks made with premium ingredients that “promote wellness through functional snacking.” The company says the benefits include: satiation without lethargy; a higher level of mental clarity; sustained physical energy; and confidence in making a nutritious snacking choice. Sound Bites are available in four flavors (Vanilla Lime, Coconut Surprise, Chocolate Raspberry, Mocha), two oval-shaped bites per pack (30 g each bite), 12 packs in a case for $72. 
"Sound Nutrition Creates Feel Good, Flavorful Snack to Reinvigorate Healthy Eating Movement; ", GlobeNewswire, March 30, 2021, © GlobeNewswire, Inc.
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U.K. JV Invests In British BFY Snacks Business Insane Grain

March 29, 2021: 12:00 AM EST
The joint venture established by U.K. bakery major Warburtons and challenger-brand builder Mission Ventures has invested $344,980 into local healthy snacks business Insane Grain. It is Batch Ventures’ second deal following its investment in British biscuit manufacturer The Artful Baker in February. Insane Grain’s baked snacks are made with “supergrain” sorghum, which is rich in nutrients such as protein, fiber, B vitamins, iron and potassium. Two of London-based Insane Grain’s bagged snacks were recently listed in 70 Sainsbury's stores as part of the retailer's Future Brands initiative.
"Warburtons' Batch Ventures JV invests in snack brand Insane Grain", just-food global news, March 29, 2021, © just-food.com
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Study Finds Brits Are Over-Eating Before Lunch

March 27, 2021: 12:00 AM EST
A recent study by British protein oat bar maker Grenade Reload found that many Britons are eating 1,406 calories in a typical morning – almost all of their daily calorie allowance before lunch. In fact, according to the survey, the tradition of "elevenses" – eating a snack at 11 a.m. – has made a comeback in recent times: 72 percent said they now eat a snack at that time every day. Thirty-eight percent said they prefer biscuits (cookies) with a cup of tea; 36 percent choose packets of crisps (chips); 35 percent choose chocolate, while 15 percent eat a cheese toastie (grilled cheese) as their pre-lunch snack. But a disturbing finding had to do with perceived calories of breakfast items: respondents estimated a full English breakfast (two rashers of bacon, two fried eggs, two sausages, slice of buttered toast and beans) to be 513 calories. In fact, it contains about 950 calories.
Fiona Briggs, "Return of snack attack", Retail Times UK, March 27, 2021, © RetailTimes.co.uk
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Danone Launches Evian+ Flavored Sparkling Waters In U.S.

March 26, 2021: 12:00 AM EST
The Evian+ line is free from sugar, sweeteners, and calories and is available in Raspberry & Ginseng, Lime & Ginger, Grapefruit & Basil, and Cucumber & Mint flavors, each containing magnesium and zinc to support normal cognitive function and reduce fatigue. According to the company, "The introduction of a sparkling flavored functional water reflects the importance of adapting to consumer habits."
Rhodri Morgan, "Danone's Evian+ - Product Launch", Just-drinks.com, March 26, 2021, © Just-drinks.com
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Women’s Health Mag Lists 15 Cereals Approved For Vegans

March 26, 2021: 12:00 AM EST
Vegans need to be careful when shopping for breakfast cereals because animal-based ingredients like milk proteins and sweeteners like honey can easily sneak into favorites, A nutritionist warns, for example, that white sugar might also be a no-no because the refining process may use bone char, a non-vegan animal product. And cereals can be fortified with nutrients like vitamin D3 that may be derived from the sheep-based product lanolin. That said, here are a few of the 15 breakfast cereals approved for vegans: Fiber One Original Bran, Bob's Red Mill Muesli Cereal, Purely Elizabeth Ancient Grain Granola, Three Wishes Grain-Free, Plant-Based Honey Cereal, One Degree Cereal Ancient Maize Flakes, Kashi GO Peanut Butter Crunch, McCann's Irish Traditional Steel Cut Oatmeal, and Food For Life Ezekiel 4:9 Organic Sprouted Grain Cereal.
Marissa Miller, "The 15 Best Vegan Cereals To Stock Your Pantry", Women’s Health Magazine , March 26, 2021, © Hearst Magazine Media, Inc.
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Love Grown Foods Debuts Keto-Friendly Granolas

March 25, 2021: 12:00 AM EST
The new keto-friendly granola line from Denver-based maker of plant-based and gluten-free cereals and granolas comes in three gluten-free, low-sugar flavors: Chocolate Cherry Cashew, Maple Cashew Pecan, and Pumpkin Almond Cashew. Love Grown Keto Granolas are made from cashews, pecans, and almonds lightly sweetened with real maple syrup and monk fruit. They range from 150-160 calories per ⅓ cup serving, contain five grams of protein and four to six grams of net carbs. Gluten-free and grain-free, the products will be available at natural/specialty and conventional retailers beginning in the 2nd quarter of 2021.
"Love Grown Foods Announces Launch of New Keto Granola Line", PR Newswire, March 25, 2021, © Cision US Inc
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Post Brands Says Grape-Nuts Famine Is Over

March 25, 2021: 12:00 AM EST
The Lakeville, Minn.--based breakfast cereals company announced it has resumed shipping the cereal at full capacity to stores nationwide following a pandemic-related shortage that sent prices soaring to as much as $110 a box on the online black market. The cereal-maker says it will reimburse eligible consumers who paid jacked-up prices. Consumers who paid $10 or more for a box of Grape-Nuts between Nov. 1, 2020, and March 15, 2021, can submit a receipt for a partial refund of up to $115 to help cover the difference between the amount paid and the suggested retail price. 
Nick Ferraro, "Grape-Nuts shortage is over. Cereal maker to reimburse those who paid big.", St. Paul Pioneer Press (Minnesota), March 25, 2021, © MediaNews Group, Inc.
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Honest Bean Co. Launches Fava Bean Snacks

March 25, 2021: 12:00 AM EST
The U.K. start-up’s new range of fava bean snacks – Chilli & Lemon, Lightly Salted, Sea Salt & Cider Vinegar, and BBQ – are made with British fava beans, targeted at "health-conscious consumers,” and positioned as eco-friendly alternatives to foreign-grown chick peas and hummus. Priced at $4.82 for a 300-gram package, Roasted Fava Bean snacks are made from locally-grown fava beans rich in fiber, protein, and nutrients such as B vitamins, iron, magnesium, phosphorus, and potassium.
Daniel Woolfson, "The Honest Bean Co adds quartet of fava bean snacks", thegrocer.co.uk, March 25, 2021, © William Reed Business Media Ltd
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Brad's Plant Based Partners With Keen Growth Capital

March 25, 2021: 12:00 AM EST
The partnership of the Pipersville, Pa.-based manufacturer of air-dried kale with Keen Growth Capital will take the company to a “new level of leadership” in the snacks market, thanks to Keen’s expertise in “the strategy, support, and development of new products." The company announced the launch in April of three keto-friendly product lines: four Veggie Keto Crisps, five Snackable Salad To Go, and four Veggie Flats. All of the new products are made with whole veggies, nutrient dense, minimally processed, keto-friendly and gluten-free, the company said.
"Brad's Plant Based Announces Keen Growth Capital Partnership And VP Of Sales & Marketing Hire To Accelerate Growth Of Plant-Based Snacks", GlobeNewswire, March 25, 2021, © GlobeNewswire, Inc.
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KP Snacks Names Sustainability Czar

March 25, 2021: 12:00 AM EST
The British (German-owned) snack maker has named Nicola Robinson to the newly created job of head of sustainability, reporting to CEO Mark Thorpe. She will lead KP Snacks’ sustainability agenda, overseeing strategy and initiatives to excel in this area, including packaging materials and formats.
Waqas Qureshi, "KP Snacks creates new head of sustainability role", Packaging News, March 25, 2021, © Metropolis International Group Limited, a member of the Metropolis Group
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Freakin’ Healthy Snacks Expands To U.S., Has Sights On Europe

March 24, 2021: 12:00 AM EST
The U.A.E.-based healthy snacks brand Freakin’ Healthy, launched three years ago, is implementing an international marketing strategy with ecommerce testing in the U.S. and has its sights set on the U.K., Germany, and other global markets. The company sells a range of clean label, free-from, and vegan raw chocolate bars, protein balls, and superfood bars in supermarkets and hypermarkets in the U.A.E, Saudi Arabia, Kuwait, and Bahrain. It plans to release new fruit and nut bars this month. It is testing seven SKUs in U.S., including its protein balls and nut butter bites. The company says the flavor of its protein balls matches the taste profiles enjoyed by Americans, including peanut butter, almond, and coconut. The company is also interested in expanding to China, Singapore, and Qatar.
Guan Yu Lim , "Get your freak on: UAE snack brand Freakin’ Healthy kicks off international expansion and outlines portfolio extension", Food Navigator Asia, March 24, 2021, © William Reed Business Media Ltd
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Abby’s Better Garners $1M In Seed Financing

March 23, 2021: 12:00 AM EST
The Charlotte, N.C.-based maker of clean label nut butter and snacks has raised $1 million in seed funding ahead of a Series A funding launch. NBA player Kevin Love and supermodel Kate Bock also signed on as investors. The company markets a range of nut butters and snack bites containing five or fewer ingredients sweetened with fruits or honey. The products, which are gluten-free, peanut-free, paleo-friendly, and plant-based, are available online and in grocery and big box stores throughout the South, Midwest, and Northeast.
Sam Danley, "Abby’s Better raises $1 million ahead of Series A funding launch", Food Business News, March 23, 2021, © SOSLAND PUBLISHING COMPANY
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Mondelēz Buys Majority Stake In Sports Nutrition Firm Grenade

March 23, 2021: 12:00 AM EST
The Chicago-based snacks company’s investment in the U.K. sports-nutrition business is a step further into the healthier foods segment, but it may prove “problematic.” “Mondelēz is continuing to try to tap into the increased desire among a growing number of consumers to buy better-for-you products,” writes Just-Food editor Andy Coyne, “a trend underway before COVID-19 but which has been exacerbated by a renewed interest in health and wellness linked to the virus.” Mondelēz reportedly paid about $277 million for Grenade, which markets better-for-you snacks, including high-protein, low-sugar bars, shakes, and drinks targeting the physically active. Mondelēz suggests the purchase of a "significant majority interest" in Grenade "enables expansion in broader snacking and fast-growing well-being segments." But some analysts suggest the investment may prove difficult for Mondelēz. Said one observer: "The Grenade branding is likely problematic for [Mondelēz] rather than complementary, especially if they want to build big in the U.S.”
Andy Coyne , "Has Mondelēz boosted health of snacks portfolio with Grenade?", just-food global news, March 23, 2021, © just-food.com
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Pretzels, Inc., Expands Lineup With Nut Butter-Filled Pretzels

March 22, 2021: 12:00 AM EST
The Bluffton, Ind.-based maker of pretzels and other snack products has expanded its product portfolio with almond butter filled pretzels under the Harvest Road brand. Available at select Walmart stores, the new product will also be available as premium private label offerings from numerous retailers. Filled pretzels have been growing in popularity over the last several years: volume was up 17.5 percent in 2020. According to Pretzels, almond butter volume is growing 18.6 percent compared to the total nut butter category growth of 8.5 percent in 2020.
"Pretzels, Inc. Expands Product Line by Introducing Almond Butter Filled Pretzels; New Product exemplifies Pretzels' commitment to innovation", PR Newswire, March 22, 2021, © Cision US Inc
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KP Snacks Cuts Package Sizes To Achieve Sustainability

March 20, 2021: 12:00 AM EST
The U.K. snack company cut Hula Hoop packaging by 23 percent, equal to 11 tons of plastic, and Popchips and Tyrrells packaging by 14 percent, equivalent to 23 and 43 tons respectively. The company noted that it is also investing in new equipment to achieve more efficient packaging of its products. The company says that would cut 142 tons of packaging across Nik Naks, Space Raiders, and Skips. It further plans to save an additional 144 tons of plastic by cutting package sizes for Popchips sharing bags, Hula hoops six-packs, Butterkist, and Hula Hoops Puft. The company has partnered with TerraCycle to create snack packs that can be recycled at any of 500 drop-off locations across the U.K.
Jasper Hart, "KP Snacks announces slew of packaging reductions across products", Better Retailing, March 20, 2021, © Newtrade Media Limited
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Elavi Debuts Multi-Collagen Snack Bar

March 19, 2021: 12:00 AM EST
The San Francisco start-up Elavi is introducing a multi-collagen snack bar containing marine and bovine collagen peptides, previously available only as powders or pills. According to the company, the combination offers a variety of health and beauty benefits. The plant protein bars are formulated with sustainably sourced wild marine collagen that has been linked to stronger skin, hair, nails and connective tissue. Collagen continues to gain traction in new product launches. Nestle’s recent acquisition of Vital Proteins underscores the market opportunity for collagen-based food and drink. Elavi’s products are available online, in local retailers in San Francisco. and at Erewhon stores in Los Angeles. Amazon.com recently invited Elavi to join its emerging brands program.
Monica Watrous, "Multi-collagen — the next big thing in functional ingredients?", Food Business News, March 19, 2021, © SOSLAND PUBLISHING COMPANY
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University In Peru Develops Variety Of Purple Corn For Popcorn

March 19, 2021: 12:00 AM EST
Scientists at the Peruvian Universidad Nacional Agraria La Molina (UNALM), using traditional genetic improvement technology and modern double haploids (DH) technology, have developed a new variety of purple corn for popcorn that offers nutraceutical properties. Corn is rich in starch, carbohydrates, proteins, fibers, and vitamins, and purple corn adds anthocyanins with antioxidant properties. Anthocyanins are said to help lower blood pressure, contribute to the treatment of diabetes and obesity, and help prevent cardiovascular disease. Scientists at the university are conducting tests of the hybrid purple corn kernels to determine its suitability for popcorn, i.e., how much it bursts, its color, its performance, and other positive characteristics. 
"Peru : UNALM makes purple corn popcorn rich in antioxidants", Tridge, March 19, 2021, © Tridge
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Bob's Red Mill Intros Instant Oatmeal Packets

March 18, 2021: 12:00 AM EST
The Milwaukie, Ore.-based producer of whole grain food products is building on its success with oatmeal cups and hot cereals with the introduction  of gluten-free single-serve instant oatmeal packets in Brown Sugar & Maple, Apple Pieces & Cinnamon, and Classic flavors. The company claims the new products offer a cleaner nutritional panel and lower sugar content than top competitors. Made with Bob's whole grain oats and flaxseed meal, the just-add-water packets contain fiber, protein, and omega-3 fatty acids along with a few other simple ingredients. A package (SRP $4.99) contains eight single-serving packets that are GFCO certified, kosher, and Non-GMO Project Verified, 
"Bob's Red Mill Launches Instant Oatmeal Packets For Breakfast", The Shelby Report, March 18, 2021, © The Shelby Report
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Israel Approves BioHarvest Sciences’ Request To Add Resveratrol To Snack Bars

March 18, 2021: 12:00 AM EST
The Ministry of Health in Israel has approved the Canadian snack company’s (Vancouver, B.C.) request to include the Vinea (piceid resveratrol) proprietary red grape cell product in a health snack bar, the first approval for piceid resveratrol as a functional food in Israel. The snack bar will be launched in Israel in Q2/2021, and early in 2022 in the U.S. Vinea is already considered both a functional food and a dietary supplement in the U.S.; the company's overall forecast for U.S. sales of the Vinea dietary supplement will be updated soon after the U.S. launch of Vinea in May 2021. Through its BioFarming technology, BioHarvest can produce piceid resveratrol at industrial scale in a way that is non-GMO, maintains the natural structure of the compound, and has superior solubility, bioavailability, and efficacy versus other forms of resveratrol.
"BioHarvest Sciences Inc. Receives Approval from Israel's Ministry of Health to Include Vinea in a Health Snack Bar", Barron’s, March 18, 2021, © Dow Jones & Company, Inc
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HipPeas Adds Company Ecommerce Channel To Its Marketing Strategy

March 18, 2021: 12:00 AM EST
The Los Angeles-based organic chickpea snacks company has expanded its marketing beyond brick-and-mortar and Amazon.com retail to a new ecommerce site. While continuing to be sold at 50,000 retail locations nationwide, the direct-to-consumer platform will “take advantage of the growing market for plant-based ecommerce delivery options,” the company said. The online store will initially deliver the brand's puffed snacks directly to consumers followed by the brand's newest addition, Tortilla Chips. HipPeas products include Vegan White Cheddar, Nacho Vibes, Bohemian Barbecue, Sriracha Sunshine and Himalayan Happiness. Organic Tortilla Chips will also be available for purchase in Straight Up Sea Salt, Rockin' Ranch, and Jalapeño Vegan Cheddar flavors.
"HipPeas is Spreading the Peas & Love with the Launch of New Ecommerce Site", PR Newswire, March 18, 2021, © Cision US Inc
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Eat Real To Relaunch In Effort To Produce Less Salty Snacks

March 17, 2021: 12:00 AM EST
The U.K.-based healthier snacking brand is relaunching with a new look and flavors in a bid to be a “fully non-HFSS” (high in fat, sugar or salt) brand. Two new flavors of its Hummus Chips  – Sea Salt & Balsamic Vinegar, and Barbecue – will roll out alongside reformulations. Its Sea Salt and Tomato & Basil Hummus Chips will be reformulated, reducing their salt content by more than half. The brand will get a packaging makeover this summer designed to “highlight the brand’s use of real, natural ingredients” alongside a slew of new launches and recipe changes.
Daniel Woolfson, "New Product Development: Eat Real gets major overhaul in push to be ‘fully non-HFSS’", The Grocer UK, March 17, 2021, © William Reed Business Media Ltd
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Mars Wrigley Partners With Biodegradable Materials Company For Sustainable Packaging

March 16, 2021: 12:00 AM EST
The McLean, Va.-based snacks and treats company has partnered with Danimer Scientific, a manufacturer of biodegradable materials, on a two-year project to develop home compostable packaging. The first brand Mars Wrigley will introduce with the new packaging will be Skittles in the U.S. Danimer Scientific's packaging – Nodax polyhydroxyalkanoate (PHA) – is produced through natural fermentation processes using plant oils such as soy and canola and biodegrades in both soil and marine environments. Mars says it will continue to evaluate opportunities to scale the technology across its portfolio of brands and categories.
"Mars Wrigley and Danimer Scientific Help Environmentally Conscious Consumers to Compost at Home by Developing Biodegradable Packaging from Natural Ingredients", PR Newswire, March 16, 2021, © Cision US Inc.
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Haldiram Snacks Hopes To “Indianize” Oats, Granola For Local Consumers

March 15, 2021: 12:00 AM EST
The Indian sweets, snacks, and restaurant company, which makes roasted channa (chickpeas), roasted peanuts, diet murmura (puffed rice) and bhel (puffed rice and vegetables), and other snacks, has entered into a 51:49 joint venture with South African health food company Futurelife. The JV is launching products such as granola, protein powders, and oats. But because Indian consumers tend to prioritize flavor over health, the company is working closely with Haldiram's to get a sense of flavor profiles that would be more attractive to the Indian consumer. The Idea is to “Indianize” products like oats and granola, in much the same way Haldiram’s was able to “Indianize” a western product like potato chips.
Ajita Shashidhar, "Murmura to granola! Haldiram's sets eyes on India's health food market", Business Today, March 15, 2021, © Living Media India Limited
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Snack Makers Cater To Consumer Demands For New Flavors, Nutrition Density

March 14, 2021: 12:00 AM EST
Snack manufacturers have been happy to meet the demands of consumers and grocery retailers looking for “alternative” better-for-you snacks in a variety of new flavors. Plant-based snacks, for example, while still a small segment of snack sales, are a significant source of growth in the category, in fact outpacing traditional snacks. According to a Hartman Group report on shopper trends in the era of COVID-19, 44 percent of consumers say they are eating healthier during the pandemic. And nearly half of all meal occasions are snacking occasions. PopCorners, which markets that brand as well as gluten-free air-popped soybean and cassava-based crisps, believes that the better-for-you snack category is here to stay and is only increasing in demand. PepsiCo, which acquired PopCorners as well as Bare Snacks, maker of baked fruit and veggie chips, recently revealed a joint venture with El Segundo, Calif.-based meat-substitute manufacturer Beyond Meat Inc., a move that could lead to even more action in the segment.
Barbara Sax , "'Alternative' Better-For-You Snacks Make Impact In Grocery", Progressive Grocer, March 14, 2021, © EnsembleIQ
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Poppy Hand-Crafted Popcorn’s Success Prompts Expansion

March 13, 2021: 12:00 AM EST
Demand for the Asheville, N.C. company’s naturally-flavored non-GMO popcorn has been so strong that it has opened a new shipping and fulfillment facility that has increased production capacity by more than 25 percent, enabling it to expand its wholesale business nationwide. Founded in 2014, the company’s workforce has doubled over the past three years. Poppy Hand-Crafted Popcorn is available through a variety of retailers, including dozens in the Asheville area.
Mackensy Lunsford, "Demand for Poppy popcorn spurs expansion", The Asheville Citizen-Times (North Carolina), March 13, 2021, © citizen-times.com
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Colombian Banana Snacks Brand Reaches U.K., Czech Republic, UAE

March 13, 2021: 12:00 AM EST
Loro Crisps, banana snacks made with bananas grown in Colombia, have been exported since November 2020 to the Czech Republic, the U.K., and the United Arab Emirates. The two Colombian entrepreneurs who created the snacks say their goal was to at least partially replace potato chips in U.K. supermarkets with a snack that featured “a Latin flavor.” The entrepreneurs were supported in their efforts to bring a healthy, vegetarian, and gluten-free snack to the rest of the world by ProColombia, which helped them find a supplier in the Urabá Antioqueño region that meets the standards required for export. The founders expect their Loro Crisps will soon reach Japan, and within five years, Canada, Spain, and Ireland. Future plans include making snacks with cassava or chontaduro (peach palm).
Tony Joseph, "Two Colombian entrepreneurs bring banana snacks from Urba to the United Kingdom", The Daily Guardian, March 13, 2021, © The Daily Guardian Lights
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Fraternal Entrepreneurs Launch Popcorn Company With A Charitable Twist

March 13, 2021: 12:00 AM EST
Former fast-food franchisees Rudi and Aaron Sinykin wanted to escape the restrictive corporate environment and get involved in a fun concept with a charity component. The result was the launch of Tempe, Ariz.-based Kettle Heroes Artisan Popcorn, a company that makes small batch, artisan popcorn, kettle corn, and caramel corn in eight flavors with 100 percent all-natural, Non-GMO Project-verified, certified gluten-free, nut-free, and kosher-certified ingredients. The prickly pear kettle corn, for example, uses real prickly pear ground into a fine powder; real chiles give the Hatch green chile cheddar popcorn an authentic flavor. The company's charity side, meanwhile, is a key ingredient in its surging popularity. Since 2013, Kettle Heroes has donated more than $30,000 to various causes, nonprofits, and organizations. The global ready-to-eat popcorn market is expected to reach $6.22 billion by 2026.
Georgann Yara, "Tempe's Kettle Heroes combines popcorn and charity with lots of good ingredients", The Arizona Republic (Phoenix), March 13, 2021, © azcentral.com
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D'vash Organics Hopes To Create Date-Focused “Super Brand”

March 12, 2021: 12:00 AM EST
Former fast-food franchisees Rudi and Aaron Sinykin wanted to escape the restrictive corporate environment and get involved in a fun concept with a charity component. The result was the launch of Tempe, Ariz.-based Kettle Heroes Artisan Popcorn, a company that makes small batch, artisan popcorn, kettle corn, and caramel corn in eight flavors with 100 percent all-natural, Non-GMO Project-verified, certified gluten-free, nut-free, and kosher-certified ingredients. The prickly pear kettle corn, for example, uses real prickly pear ground into a fine powder; real chiles give the Hatch green chile cheddar popcorn an authentic flavor. The company's charity side, meanwhile, is a key ingredient in its surging popularity. Since 2013, Kettle Heroes has donated more than $30,000 to various causes, nonprofits, and organizations. The global ready-to-eat popcorn market is expected to reach $6.22 billion by 2026.
"D'vash Organics Lands Major Deal During Pandemic", PR Newswire, March 12, 2021, © Cision US Inc
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Mondelēz Venture Unit Joins Group Dedicated To The “Upcycled Economy”

March 11, 2021: 12:00 AM EST
SnackFutures, the Mondelēz International, Inc. innovation and venture hub has joined the Upcycled Food Association (UFA), a nonprofit organization dedicated to preventing food waste by growing the upcycled economy. SnackFutures, created in 2018 with a focus on well-being snacks, the unit has made planet-first innovation a pillar of its portfolio strategy. The first two brands launched by SnackFutures were CaPao, which upcycles parts of the cacao fruit into plant-based snacks, and Dirt Kitchen Snacks, made from produce that would normally become on-farm waste due to surplus, ripeness, or bruising. The UFA, which has established a standard definition of upcycled foods, also created the Upcycled Certification Program, which allows brands and businesses to apply for a third-party certification of ingredients and products. It will launch later this year.
"SnackFutures Joins Upcycled Food Association", CSR Wire, March 11, 2021, © CSRwire, LLC.
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MadeGood Foods Expands Snack Bar Lineup With Chocolatey Granola

March 10, 2021: 12:00 AM EST
The Canadian allergy-friendly and nutrient-rich snack company (Vaughan, Ontario) is expanding its line of better-for-you snack bars with Chocolate Drizzled Granola Bars in three flavors: Cookie Crumble, Birthday Cake, and Vanilla. The new bars are an extension of the current MadeGood line, which includes: Granola Bars, Granola Minis, Crispy Squares, Soft Baked Mini Cookies, and Crispy Light Granola. The gluten-free, organic bars are available in the U.S. online and in store at Target for an SRP of $4.99 for a box of five bars.
"MadeGood Sweetens Up Snack Bars With New Chocolate Drizzled Granola Bars", PR Newswire, March 10, 2021, © Cision US Inc.
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Mondelēz International Acquires Aussie Cracker Company

March 9, 2021: 12:00 AM EST
The Chicago-based confectionery and snack company has acquired Australian premium cracker manufacturer Gourmet Food Holdings, giving Mondelēz an entry into a whole new snacking market in the health and wellness space. Current Gourmet Food COO Oliver Flint will serve as the new managing director; CEO Todd Wilson will remain with the business as an advisor. Gourmet Food's brands, including OB finest, Olina's Bakehouse and Crispbic, are category leaders in the premium crackers and biscuits segments in Australia and New Zealand (ANZ). Included in the transaction is Gourmet Food's pre-packaged seafood business, including the Ocean Blue brand. There are no closing conditions and the transaction is expected to close in April.
"Mondelēz International Acquires Australian Premium Cracker Company Gourmet Food Holdings", GlobeNewswire, March 09, 2021, © GlobeNewswire, Inc.
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U.K.’s “Action On Salt” Calls For Honest Labeling Of “Healthy” Snacks

March 9, 2021: 12:00 AM EST
A group of British scientists focusing on preventive medicine and the unhealthy effects of sodium over-consumption has released new data showing that some seemingly “healthy” snacks are in fact saltier than the concentration of seawater and could be sabotaging consumers’ health. A survey of new products in the U.K. found, for example, that one 45-gram serving of either Love Corn Salt Vinegar – advertised as vegan, gluten-free, Non GMO Project Verified, and kosher – or Love Corn Habanero Chilli contains more salt than 3.5 bags of Walkers Ready Salted crisps. Action on Salt, housed at Queen Mary University (London), said more than half of “healthy” snacks are considered a high fat, salt and/or sugar (HFSS) food, but the majority do not display color-coded labeling on the front of packages. The group calls for restrictions on the use of misleading nutrition claims on foods deemed high in fat, salt and sugar, and urges the British government to appoint a successor to Public Health England to help bring down salt levels across all foods.
"'Healthy' Snacks Could Be Sabotaging Our Health as Experts Call for Honest Food Labeling - says New Report", Responsesource, March 09, 2021, via M2 PressWIRE, © ResponseSource Ltd
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BFY Snack Companies Merge Under New Name, Awakened Foods

March 9, 2021: 12:00 AM EST
Ka-Pop! Snacks and Bubba's Fine Foods announced a merger creating a new company, Awakened Foods of Loveland, Colo., that will compete in the $110 billion global healthy snacks market and the $38 billion global cereal/granola market. Ka-Pop is the maker of Ancient Grain Popped Chips & Puffs, while Bubba’s makes Paleo & Keto-friendly snacks, granolas, and private-label goods, Dustin Finkel, founder of Ka-Pop! Snacks, will serve as CEO of Awakened Foods; Jeff Schmidgall, founder of Bubba’s, will serve as COO. "This merger allows us to simultaneously accelerate our top and bottom lines, building on an already strong gross margin foundation and 2020 growth rates of over 200 percent," Finkel said.
"Ka-Pop! Snacks and Bubba's Fine Foods Merge to Create a Powerhouse Healthy CPG Company: Awakened Foods", PR Newswire, March 09, 2021, © Cision US Inc.
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KIND Healthy Snacks Debuts Plant-Based Frozen Breakfast

March 9, 2021: 12:00 AM EST
The New York City food company announced its first frozen breakfast snack offering, KIND Frozen Smoothie Bowl, planting its flag in a $3.7 billion frozen breakfast category that has increased seven percent year-over-year. The Frozen Smoothie Bowls have a fruit and almond milk base topped with nut butter and granola. With no more than nine grams of added sugar and 7-8 grams of protein, the Smoothie Bowls are “ready to enjoy straight from the freezer.” The product is available at U.S. retailers in Almond + Mango Pineapple Passion Fruit, Almond + Triple Berry Açaí, Almond + Chocolate Banana, and Almond + Peach Kiwi Greens flavors. 
"KIND Introduces National Launch of First-Ever Frozen Breakfast Innovation", PR Newswire, March 09, 2021, © Cision US Inc.
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India’s Future Consumer To Manufacture Terra Chips

March 8, 2021: 12:00 AM EST
Though the Hain Celestial gluten-free veggie chips have been available in India as an imported item, Future Consumer is now manufacturing the snack through a joint venture with Hain. Sold for Rs 400 ($4.68) for a 150-gram pack, the product is now available in 60-gram packs for Rs. 70 ($0.96) in three flavors. The company’s Tumkur plant will manufacture Terra Chips for the Indian market and for various other countries. Future Consumer entered into a JV with Hain Celestial to manufacture, market, and distribute natural and organic products in various categories, including snacks.
Shilpa Ranipeta, "Future Consumer forays into health snacks, launches Terra Chips in India", CNBC TV-18, March 08, 2021, © TV18 Broadcast Limited
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Nature’s Eats Introduces Grain-Free Chips Made From Almonds

March 8, 2021: 12:00 AM EST
The Boerne-based brand of the Texas Star Nut & Food Company says its Nutchos chips are cooked in 100 percent almond oil, are naturally grain- and gluten-free, have 33 percent fewer carbs than tortilla chips, are rich in plant protein, and are paleo- and keto-friendly. According to the company, Nutchos have all the “crunch and mouthfeel” of traditional tortilla chips, but are “a guilt-free treat, packed with fiber, magnesium, and vitamin E.” Available in three variants – Classic Sea Salt, Barbecue, and Guacamole – Nutchos are sold in Kroger stores, specialty foods and natural grocers, and online at Nature’s Eats and Amazon beginning in June for an RRP of $3.99.
Gill Hyslop, "Nature’s Eats set to disrupt the potato chip category with first to market almond tortilla chip", BakeryAndSnacks.com, March 08, 2021, © William Reed Business Media Ltd
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Pandemic Effects Cause Peeled Snacks To Go Belly Up

March 4, 2021: 12:00 AM EST
The Rhode Island-based healthy snack manufacturer has filed for bankruptcy, citing a decline in sales in two of its most important sales channels caused by the coronavirus pandemic, according to The Wall Street Journal. The company told the bankruptcy court in Wilmington, Del., that it has experienced a substantial sales decline because airports and schools have either been closed during the pandemic or are operating with capacity restrictions. The company sold gluten-free, vegan, kosher, grain-free, and paleo-friendly snacks, including dried fruits, apple clusters, pea crisps, and puffs. 
Jonathan Randles, "Maker of Peeled Snacks Brand Dried Fruit And Crisps Files for Bankruptcy", Wall Street Journal, March 04, 2021, © Dow Jones & Company, Inc.
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Justin’s Announces Snack Box Linked To Social Media Promotion

March 4, 2021: 12:00 AM EST
The Boulder, Colo.-based maker of nut butters, organic nut butter cups, and plant-based snacks has launched a promotional campaign that features its first SNACKsational Kit, a limited-time, specially-curated box filled with all-occasion snacks. The company says snack fans can get the kits by participating in a series of enter-for-a-chance-to-win giveaways on social media during March. The SNACKsational kits contain plant-based protein snacks, including Almond Butter, Squeeze Packs, Refrigerated Almond Butter Protein Bars, and various Nut Butter Cups, including Dark Chocolate Crispy Cups and Mini Dark Chocolate Peanut Butter Cups. The campaign is featured on Justin's Instagram page and on Twitter using #SNACKsational. 
"Justin's Celebrates 'National Snack Day' With LTO Snack Kit Launch That Is Hard To Get Your Hands On", PR Newswire, March 04, 2021, © Cision US Inc.
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PureK Holdings To Acquire Women’s BFY Snacks Brand

March 3, 2021: 12:00 AM EST
The Vancouver, B.C.-based food company focusing on CBD products and plant-based foods and beverages said it plans to acquire Tru Brands Inc., a health and wellness brand specializing in nutritious snacks for women, for $7.5 million. Founded in 2018 under the female-led parent company TruWomen, Tru Brands products are sold online and at U.S. retailers, including Target and Costco. The company’s dessert-inspired protein bars are made with plant-based ingredients such as cassava, cacao, and brown rice protein, and are certified vegan, gluten-free and kosher, as well as dairy- and soy-free, non-GMO verified, and free of sugar alcohols. PureK will acquire 100 percent of the issued and outstanding shares of Tru Brands.
"PureK Holdings Corp. to Acquire -TRUBAR' Nutrition Brand in Latest Addition to Its Plant-Based Wellness Portfolio", GlobeNewswire, March 03, 2021, © GlobeNewswire, Inc.
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Survey Sheds Light On Snack Accidents – Or “Snackccidents”

March 3, 2021: 12:00 AM EST
A survey of 2,000 Americans conducted by OnePoll on behalf of Chomps, a Naples, Fla.-based maker of beef, turkey, and venison meat sticks, has found that the average American experiences 416 “snackccidents” a year. Fifty-seven percent of respondents admitted that they'd accidentally eaten a full-sized bag of snacks in one sitting. Forty-five percent admitted eating a full meal composed entirely of snacks, when they'd only intended to eat a single snack. Thirty-seven percent said they’d purchased a snack that they later realized contained ingredients that weren't exactly healthy. But “happy 'snackccidents'” were fairly common, according to the survey: 66 percent of respondents confirmed they'd stumbled accidentally upon a new snack they enjoyed. And lastly, and happily for snack makers, fifty-six percent of respondents agreed that, when it comes to snacks, they have little to no self-control.
Danielle Moore, "'Snackccidents' happen to the best of us - but just exactly how many meals have we ruined because of them?", SWNS Digital, March 03, 2021, © 72Point
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Nestlé Cereals’ “Save The Bees” Campaign Focuses On Cheerios

March 2, 2021: 12:00 AM EST
The U.K. cereal maker’s new campaign for its core brand Cheerios was created to give British families an opportunity to help "Save the Bees" and receive a free mini-box of Cheerios sunflower seeds. It is hoped that the seeds, which will be mailed directly to consumers, will raise awareness of the challenges facing bees and encourage families to plant the seeds to help supply bees with vital feeding grounds. U.K. bees have declined by a third due to habitat loss, climate change, disease and the use of pesticides. The campaign follows the launch of a new visual identity for the brand in February, which features modern packaging artwork. The on-pack designs featuring Save the Bees codes can be found on shelves at all retailers in the U.K.
"Nestlé Cereals launches Cheerios 'Save The Bees' campaign for Cheerios", Convenience Store UK, March 02, 2021, © William Reed Business Media Ltd
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Tate & Lyle’s Online Platform Sheds Light On Ingredient Science

March 2, 2021: 12:00 AM EST
Snack producers can now access the London-based global ingredients company’s new online platform to discover the evidence-based science behind its ingredients. These include its low- and no- calorie sweeteners and dietary fibers, and their impact on gut health, blood glucose management, metabolism, gut microbiome, weight management, bone health, and overall health. On the site are expert insights, research and educational tools for food and beverage producers, as well as for scientists and health professionals.
Gill Hyslop, "Tate & Lyle’s digital hub gives snack producers insight into the science behind better-for-you ingredients", BakeryAndSnacks.com, March 02, 2021, © William Reed Business Media Ltd
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Canada’s MadeGood Foods Introduces Gluten-free, Dairy-free Snack Crackers

March 2, 2021: 12:00 AM EST
The Toronto-based maker of allergy-friendly and nutrient-rich snacks has stepped into the savory segment with the introduction of Star Puffed Crackers containing nutrients from six fruits and vegetables. Available in Sea Salt, Cheddar, and Pizza flavors, the crackers are also gluten-free, dairy-free, organic, non-GMO. They contain nutrients from spinach, broccoli, carrots, tomatoes, beets, and shiitake mushrooms. vitamin A, C, D, E, and B6, and thiamine. Star Puffed Crackers are rolling out across Loblaws locations in Canada.
"MadeGood Enters Savory Market with Debut of Star Puffed Crackers", Globe Newswire, March 02, 2021, © GlobeNewswire, Inc.
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Cookie Maker HighKey Adds Plant-Based Cereal To Portfolio

March 1, 2021: 12:00 AM EST
The Orlando, Fla.-based maker of BFY chocolate chip cookies is expanding its product line to include Plant-Based Protein Cereal. The company claims the new crunchy vegan-friendly, low-carb cereal has the highest protein content on the market in the plant-based cereal category. HighKey's plant-based cereals are made with 16 grams of plant-based protein, no added sugar, and have only four grams of net carbs per serving. The four flavors are “reminiscent of childhood favorites, including Cocoa, Fruity, and Frosted.” Plant-Based Protein Cereal has an MSRP of $9.99 per 10 oz box and are available on HighKey's website and Amazon.
"HighKey Does it Again with the Launch of the Highest Protein, Plant-Based Cereal", PR Newswire, March 01, 2021, © Cision US Inc
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CEO Of Whisps Is Determined To Succeed In New York City

March 1, 2021: 12:00 AM EST
Ilana Fischer’s company, which makes the cheese snack of the same name, teamed with an investment firm in 2019 to buy the one-ingredient product – a “better-for-you Cheese-It”– from Schuman Cheese of New Jersey. She moved the office to New York and hired staff in social media, finance, digital. and marketing until she had a 33-member team – most of whom now work at home. Whisps’ distribution strategy has focused on major national accounts such as Walmart, but ecommerce is a growing channel. Fischer is also planning to implement a door-to-door bodega sales strategy once the pandemic eases. She expects to add five to 10 people and bring everyone back into the office, perhaps with a little more flexibility to work at home than before. 
Cara Eisenpress, "Snack maker trying to get into New York 
market—one bodega at a time", Crain’s New York Business, March 01, 2021, © Crain Communications, Inc
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Nightfood Hires Sircle Media To Help Planned Expansion

February 25, 2021: 12:00 AM EST
The Tarrytown, N.Y.-based better-for-you snack company has hired food & beverage social media agency Sircle Media to create a marketing campaign targeting the $50 billion U.S. night-time snacks segment. A Sircle spokesman said the timing of Nightfood’s campaign is “perfect,” because the brand “solves an important problem that almost everybody can relate to: night-time snacking and better sleep.” Sircle will execute Nightfood social media and online marketing initiatives, with an emphasis on influencer and consumer engagement, educating the market, and driving incremental sales growth in existing and new retail distribution partnerships. Nightfood has expanded distribution for its ice cream into major divisions of the largest supermarket chains in the U.S. 
"Nightfood Selects Sircle Media to Provide Digital Marketing and Social Media Management for 2021 Expansion, Quarterly Investor Call Scheduled for March 2", Globe Newswire, February 25, 2021, © Globe Newswire, Inc.
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Kellogg Debuts Smorz Jumbo Snax

February 25, 2021: 12:00 AM EST
The Michigan-based cereal company has expanded its line of Jumbo Snax based on cereal favorites with the addition of a Smorz version. A new promotional campaign invites customers to guess which cereal will get the Jumbo Snax treatment – dubbed “jumbo-fying” – while dropping a hint for fans to decode. In April, Kellogg will unveil the new mystery flavor, joining Smorz Jumbo Snax and the rest of the lineup: Froot Loops, Apple Jacks, Corn Pops, and Frosted Flakes-inspired Tiger Paws. 
"National Snack Day Gets Cereal-ously Better With A New Kellogg's Jumbo Snax Mystery Flavor", PR Newswire, February 25, 2021, © Cision US Inc
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Ulrick & Short Develops Functional Protein That Could Benefit BFY Snacks

February 24, 2021: 12:00 AM EST
The British supplier of clean label starches, flours, fibers, and proteins has developed a functional protein it says will help provide a complete amino acid profile to applications like better-for-you snacks. Complex 24 provides a complete amino acid profile, even in plant-based applications, and is gluten- and allergen-free, and non-GMO. Its neutral flavor profile, moreover, has minimal impact on the taste of products like protein bars and baked treats. It can also be used in hot process beverages (both dairy and plant-based) and meat substitutes, the company says.
Gill Hyslop, "New functional protein enables conventional snack producers tick the protein box", BakeryAndSnacks.com, February 24, 2021, © William Reed Business Media Ltd
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Late July Introduces Vegetable Tortilla Chips

February 24, 2021: 12:00 AM EST
The Norwalk, Conn.-based, Campbell-owned snack brand’s new Non-GMO Project Verified vegetable tortilla chips, available in Beat the Heat! Red Pepper and Dangle the Carrot flavors, are made with ingredients such as chia seeds and carrot. Beat the Heat! Red Pepper features chia seeds and chipotle; Dangle the Carrot chips, made with teff seeds, are seasoned with cumin and paprika. The new vegetable line joins a portfolio of no-grain, multigrain, and classic tortilla chips in flavors such as bacon habanero, sea salt & lime, and sweet potato. The new tortilla chips are available in retailers such as Whole Foods Markets nationwide for an RRP of $3.29 per 5.5oz bag.
Emma Upshall, "Late July launches new vegetable tortilla chips in U.S.", FoodBev Media, February 24, 2021, © FoodBev Media Ltd
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