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Baby Foods Company Hopes To Succeed With Freeze-Dried Products

August 25, 2017: 12:00 AM EST
Amara Organic Foods is betting that parents will switch to their freeze-dried baby foods when they realize that freeze-drying preserves nutrients in fruits and vegetables just as well as high-pressure processing (HPP) but is a much cheaper process. The company’s products cost less, have a long shelf life, and contain no additives or preservatives. The company acknowledges that the HPP companies did the heavy lifting in getting parents to switch from baby foods in heat-treated jars and pouches. Amara’s products are available in natural food stores in California, Nevada, and Utah, and will roll out nationwide in 2018. [ Image credit: © Amara  ]
Elaine Watson, "Amara Organic Foods: We’re Pioneering a New Category in Baby Food", FOODnavigator-USA.com, August 25, 2017, © William Reed Business Media SAS
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