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Bakeshop Attracts National Attention With Its Zany Products

June 23, 2017: 12:00 AM EST
A four-year-old bakery in Rockland County, N.Y., has built a following among locals, celebrities and professional athletes with its “wildly flavored” cupcakes and personalized celebration cakes. Denise Byrnes’ Caked Up bakeshop has created a national business specializing in over-the-top, delicious, concoctions like maple bacon cupcakes and French toast-flavored cupcakes. The shop has baked celebration cakes for Kevin Durant, Odell Beckham Jr., and Rihanna. It attracted the attention of Dunkin' Donuts – and major social media exposure and national orders – when it created an homage to the chain's doughnuts. To what does the shop owe its success? Byrnes says the staff is “just a bunch of fatties thinking of fun things to put out there." [Image Credit: © Caked Up Cafe ]
Joanna Prisco, "Rockland Bakery a Favorite of Celebs Rihanna, Kevin Durant, OBJ", USA Today, June 23, 2017, © USA TODAY, a division of Gannett Satellite Information Network, LLC
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