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Besana To Launch New Non-HFSS Products

September 28, 2022: 12:00 AM EST
Importaco-owned dried fruit and nut brand Besana will launch seven new non-HFSS snacks for the UK market. Besana has been working on reducing salt and sugar content in its products through both well-established and new techniques. Besana replaces salt with spices, natural extracts, and smoking techniques without the addition of chemical additives or artificial flavors. In its sweet products, Besana caramelizes its nut coating to reduce sugar content by up to 50 percent. The brand is also experimenting with air roasting to reduce fat content in the final product. 
Fred Searle, "HFSS ‘an exciting opportunity’ for nuts and dried fruit", Fruitnet Fresh Produce Journal, September 28, 2022, © Fruitnet
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