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Blue Diamond Growers Refreshes Packaging For Almond Crackers

October 14, 2020: 12:00 AM EST
The redesigned packaging for the crispy cracker Nut-Thins from the California cooperative aligns with a new snack almonds campaign, Crave Victoriously, whose goal is to “inspire consumers to embrace their snack cravings.” Nut-Thins, launched in 1997, are made with almonds and rice flour. According to the company, the new look features “dynamic, delicious flavor visuals and bright, breakthrough colors.” Blue Diamond Growers is a cooperative representing more than 3,000 California almond growers.
"Blue Diamond Unveils Bold New Look for Its Nut-Thins Snack Crackers", PR Newswire, October 14, 2020, © PR Newswire Association LLC
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