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Budweiser And Humdinger Partner To Launch Flavored Peanuts

June 16, 2022: 12:00 AM EST
U.K.-based health snack brand Humdinger has partnered with Budweiser to launch three new flavors of peanuts, in a deal brokered by IMG. The crispy-coated peanuts have been developed to pair with Budweiser beer and come in American-inspired flavors: Smokey Texan BBQ, Buffalo Chicken Wings, and Flame Grilled Ribs. The line will be available from the 26th of June at select UK supermarkets. 
Tessa Clayton, "Budweiser strikes snacktastic deal with Humdinger", Licensing.biz, June 16, 2022, © Licensing.biz. BizMedia
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