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Cadbury Commits To Fairtrade’s Sustainable Cocoa Farming Initiative

November 17, 2016: 12:00 AM EST
British confectioner Cadbury and sustainable farming advocate Fairtrade announced expansion of a partnership whose goal is to help more cocoa farmers and their communities globally through the Cocoa Life program. Cocoa Life is a $400 million sustainable cocoa farming program that will launch in the U.K. and Ireland in 2017. It will target 200,000 cocoa farmers and one million people in Ghana, Cote d’Ivoire, Indonesia, the Dominican Republic, India and Brazil. Mondelēz International, parent company of Cadbury, will invest $400 million over ten years to 2022. Cadbury products will carry the Cocoa Life logo on the front of pack beginning next year.
"Cocoa Life Sustainability Programme Expands to Cover Cadbury Chocolate through New Partnership with Fairtrade", News release, NASDAQ, November 17, 2016, © NASDAQ, Inc.
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