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Campbell Soup Company And Symington's To Launch Dry Soups And Meals In UK

January 7, 2011: 10:32 AM EST

Campbell Soup Company and dry food manufacturer Symington's have signed a deal to launch in January 2011 “Campbell-branded” dry soups and meals in the UK. UK-based Symington's is responsible for the products’ development, production and distribution, and Campbell will control marketing and retain brand control. The products include 12 varieties of “Cup Soups,” five varieties of “Simmer Soups,” four varieties of “Savoury Rice,” and four varieties of “Savoury Pasta,” all bearing Campbell’s branding. 
Press Release, Campbell Soup Company, "Campbell Soup Company Partners with Symington's to Launch Range of Dry Soups and Meals in UK", Campbell Soup Company, January 07, 2011, © Campbell Soup Company
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