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Coca-Cola Names Alfredo Rivera As New President Of Coke NA

August 24, 2020: 12:00 AM EST

The 59-year-old Rivera, who has worked at the company for 23 years, replaces the retiring James L. Dinkins, who has served as president for two years. Rivera has managed the company’s Latin America group, which includes 40 countries, since 2016. He joined the company in 1997 in the Central America and Caribbean Division as a district manager for Guatemala and El Salvador, and in various capacities in Brazil, Ecuador, and Mexico before being named president of the Latin Center business unit. Dinkins will serve as a senior advisor to the company until his retirement in February 2021. [Image Credit: © The Coca-Cola Company]
"Alfredo Rivera Named New President of Coca-Cola North America", Business Wire , August 24, 2020, © Business Wire, Inc.
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