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Company Sees Increased Use Of Fruits, Vegetables In BFY Snacks

November 20, 2020: 12:00 AM EST
Four out of five consumers globally say they plan to eat and drink healthier as a result of the pandemic, according to Austrian fruit ingredient processor Agrana Fruit, a trend that bodes well for makers of fruit- and vegetable-based snacks. They are gaining in popularity because they offer a balance between an indulgent treat to escape the routine and a healthy functional product that delivers an energy boost and fiber for gut health. Agrana Fruit foresees increased usage of both exotic and local superfruits – i.e., blueberries and yuzu – in the making of healthy snacks, and has also detected greater interest in botanicals and adaptogens.
Elizabeth Green, "Agrana Fruit: “Seek control” trends in snacks amid increased at-home consumption", Food Ingredients First, November 20, 2020, © CNS Media BV
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