Consumers Want Snacks That Better Target Their Personal Nutrition Needs

November 24, 2022: 12:00 AM EST

Snack producers are increasingly offering options that support consumers’ wellness objectives without compromising on indulgence. ADM's consumer insights platform Outside Voice found that almost 80 percent of consumers globally believe that mental wellbeing positively impacts their overall wellness. FMCG Guru's 2021 Personalised Nutrition study found that 63 opercent of consumers want products customised to satisfy their individual nutrition needs, and so brands with diversified offerings targeting energy, immunity, mental wellbeing and other needs should succeed in the coming years. Snacks containing wholesome ingredients, such as ancient grains, pulses, seeds and nuts, can help provide a feeling of fullness without a blood sugar spike, and can also offer additional protein, fiber and other essential nutrients, and can also address trends like keto, vegan and low-carb as well medically oriented issues like gluten-free and diabetic-friendly.

Gill Hyslop , "What will drive the healthy snack space in 2023?", BakeryAndSnacks.com, November 24, 2022, © William Reed Ltd

Domains

FOOD BUSINESS NEWS
Market Segments
News
Consumers
Trends
Savory Snacks

Geographies

Worldwide
North America
United States of America

Consumers Want Snacks That Better Target Their Personal Nutrition Needs

Domains

Geographies

Categories

See also: