Danone Introduces Fermented Milks, Yogurts Inspired By International Recipes

Danone has launched a range of fermented milks and yogurts in the U.K. that it says are “inspired by authentic recipes” from around the world. The two fermented milks (250 g, $1.95) in the Danone of the World lineup include an Indian-style Lassi drink and a Turkish-inspired Ayran drink. Among the yogurts are a Greek-style Straggisto yogurt (140 g, $1.30), a fat-free, high protein Icelandic-inspired Skyr yogurt (140g, RRP $1.30), and a Lebanese-style Laban yogurt, (250g, $1.95). A Danone spokesperson said the new products represent “a real market growth opportunity for retailers.”