Donut Monster Entrepreneur Puts Experience As A Chef To Work

An alumnus chef from Milwaukee’s Ardent restaurant has built a business by building a better doughnut to please his – at the time – eight-months pregnant wife. Former chef de cuisine at Ardent, Jackie Lee Woods applies his knowledge, experience and good taste to his doughnut business, dubbed Donut Monster. Woods looks for ingredients (many of them organic) that meet his standards, then tests and retests recipes. The business sells three basic styles of doughnut: old-fashioned, cake, and yeast, with a richer brioche-like dough. The rest of the product line is built on those basics. Current flavors include cherry cheesecake, lemon-butter glaze, and peanut butter and jelly with a Concord grape glaze and peanut butter buttercream filling. ][Image Credit: © Donut Monster (Milwaukee]