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Elavi Debuts Multi-Collagen Snack Bar

March 19, 2021: 12:00 AM EST
The San Francisco start-up Elavi is introducing a multi-collagen snack bar containing marine and bovine collagen peptides, previously available only as powders or pills. According to the company, the combination offers a variety of health and beauty benefits. The plant protein bars are formulated with sustainably sourced wild marine collagen that has been linked to stronger skin, hair, nails and connective tissue. Collagen continues to gain traction in new product launches. Nestle’s recent acquisition of Vital Proteins underscores the market opportunity for collagen-based food and drink. Elavi’s products are available online, in local retailers in San Francisco. and at Erewhon stores in Los Angeles. Amazon.com recently invited Elavi to join its emerging brands program.
Monica Watrous, "Multi-collagen — the next big thing in functional ingredients?", Food Business News, March 19, 2021, © SOSLAND PUBLISHING COMPANY
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