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For French-Born Entrepreneur, The American Dream Is Built On Macarons

August 9, 2019: 12:00 AM EST
The French patisserie business Rosalie Guillem founded with her daughter Audrey in Sarasota, Fla., is approaching its tenth anniversary and is flush with entrepreneurial success. The company owns a few corporate stores, but also some 50 franchise locations, in Florida, California, New Hampshire, Arizona, and seven other states. Another 30 franchises are in development, all based on the original flagship delicacy, an airy but decadent macaron – not to be confused with an American macaroon. The company did $11 million in sales in 2018, made the Inc. 5,000 list of the nation’s fastest-growing companies in 2016, and posted 259 percent growth over three years. Guillem’s Le Macaron stores now offer gelato, eclairs, napoleons, pies, cakes, croissants, and fine chocolates – all made with French ingredients. A catering unit handles parties, weddings and other events – all of it a testament to the dogged pursuit of the American dream, French-style.[Image Credit: © https://lemacaron-us.com/oak/files/images/Foto-LM-1.jpg]
Mark Gordon, "Le Big Mac: Mother-daughter duo rapidly grows treat business", Business Observer (Sarasota, Florida), August 09, 2019, © Observer Media Group, Inc
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