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Fraternal Entrepreneurs Launch Popcorn Company With A Charitable Twist

March 13, 2021: 12:00 AM EST
Former fast-food franchisees Rudi and Aaron Sinykin wanted to escape the restrictive corporate environment and get involved in a fun concept with a charity component. The result was the launch of Tempe, Ariz.-based Kettle Heroes Artisan Popcorn, a company that makes small batch, artisan popcorn, kettle corn, and caramel corn in eight flavors with 100 percent all-natural, Non-GMO Project-verified, certified gluten-free, nut-free, and kosher-certified ingredients. The prickly pear kettle corn, for example, uses real prickly pear ground into a fine powder; real chiles give the Hatch green chile cheddar popcorn an authentic flavor. The company's charity side, meanwhile, is a key ingredient in its surging popularity. Since 2013, Kettle Heroes has donated more than $30,000 to various causes, nonprofits, and organizations. The global ready-to-eat popcorn market is expected to reach $6.22 billion by 2026.
Georgann Yara, "Tempe's Kettle Heroes combines popcorn and charity with lots of good ingredients", The Arizona Republic (Phoenix), March 13, 2021, © azcentral.com
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