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General Mills Introduces Snacks For Diabetics, Pre-Diabetics

June 30, 2021: 12:00 AM EST
The U.S. food company (Minneapolis, Minn.) has launched a line of snacks that purports to have minimal impact on blood sugar levels. Good Measure is targeted at people with pre-diabetes or diabetes who have to be careful to avoid blood sugar spikes, an "underserved group of consumers," according to the company. The brand has been launched with two products – nut butter bars and almond crisps – that are “held together by ingredients that won't spike blood sugar." General Mills has not said what those ingredients are but said it has filed for patents on both product lines. The U.S. Centers for Disease Control and Prevention estimates one in two adults actually have prediabetes or diabetes, but most don't know it yet.
Andy Coyne, "General Mills aims to avoid blood sugar spikes with Good Measure snacks range", Just Food, June 30, 2021, © Just Food
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