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Indian Snack Brand Partners With Cricket Team

April 20, 2023: 12:00 AM EST
Healthy snacking brand Happilo has partnered with Indian cricket team Royal Challengers Bangalore to promote its products in a new TVC campaign. The campaign will feature RCB players like Virat Kohli and Glenn Maxwell and will be promoted across print, digital and social platforms as well as on Star Sports and Jio. Happilo will also conduct a series of activities and contests around RCB on e-commerce platforms.
"Happilo and Royal Challengers Bangalore come together to encourage healthy snacking in the new TVC", Afaqs.com, April 20, 2023, © afaqs!
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