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May 4, 2021: 12:00 AM EST
The Ireland-based food ingredients specialist says interesting snack flavors are emerging from the “snackification” trend as consumers in North America, Latin America, Europe, and EMEA seek variations and elaborations on basic sweet and savory offerings. Europeans, for example, often seek out Asian favorites wasabi and sriracha, while Americans explore flavors such as Irish cream and Korean BBQ. The pandemic has increased consumer interest in “flavors with a healthy halo association:” ginger, mint, kombucha, hemp, ginseng, reishi, maca, goji berry and basil. Kerry identified five emerging flavor trends: seasonality, enticing eats, taste exploration, novel flavors, and acceptable sweetness, “each a completely separate concept yet intertwined.”
Gill Hyslop, "Kerry identifies the top 7 taste trends post-COVID", Bakery and Snacks, May 04, 2021, © William Reed Business Media Ltd
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