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Kind Launches OOH Campaign In Partnership With Refugee Charity

August 18, 2022: 12:00 AM EST
Snack bar brand Kind has launched its first out-of-home campaign in support of its partnership with refugee support organization Choose Love. The campaign sees Kind highlight acts of kindness from local people in their communities on digital and print posters in London, Manchester, Bristol,and Edinburgh. It is part of a wider strategy that includes limited-edition on-pack designs by Iranian artist Majid Adin, as well as digital and influencer marketing.
Jasper Hart , "Kind launches OOH campaign in partnership with refugee charity", Better Retailing (UK), August 18, 2022, © betterRetailing.com is part of Newtrade Media Limited
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