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Kroger Adds 50 New Plant-Based Foods To Simple Truth Portfolio

October 15, 2020: 12:00 AM EST
The Cincinnati, Ohio-based retail food company has expanded its exclusive Simple Truth Plant Based collection, unveiling more than 50 new plant-based foods, including non-dairy cheeses, cookies, oat milk ice cream and Emerge fresh chicken-less patties and grinds. The collection launched with more than 20 products last September, including a diverse selection of vegan- and flexitarian-friendly snacks, vegan chocolate chip cookie dough, oat milk, sour cream, deli slices, sausage and other products. Since then, the line has added spreads, dips, desserts, burger patties and grinds, and more. By the end of 2020, the collection will have more than 75 products.
"Kroger's Simple Truth Brand Expands Plant-Based Collection", The Shelby Report, October 15, 2020, © The Shelby Report
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