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Magic Spoon’s Spoon/Straw Innovation

July 9, 2022: 12:00 AM EST
On April 1st, better-for-you cereal company Magic Spoon released its limited-edition innovation, Magic Stroon, and gave it away to customers with every purchase. The Magic Stroon is a combination of a spoon and a straw, that allows people to eat cereal with the spoon end, then suck up the milk with the straw end. The product was wildly popular and quickly sold out, leading to customers begging for it to be restocked. 
Molly Clark, "The Magic Spoon Innovation Instagram Is Begging To Come Back", Mashed.com, July 09, 2022, © Static Media®
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