Mars Wrigley Exec Says Snacking Trends Are Not New

November 2, 2021: 12:00 AM EST

Blas Maquivar said in a recent podcast interview that the three important snack trends his company sees actually existed before the pandemic, but are now accelerating. The first is the digital default trend, as digital shopping has quintupled over the past 18 months. A second trend – back to nature and back to home – involves people discovering new activities with their families inside their homes. The third trend is health and wellness: consumers are more aware of what they are eating and more aware of their mental health. The real challenge for snack makers is to have the speed and agility to be one step ahead of the competition and to “delight consumers as they are embracing these trends,” he said.

"Mars Wrigley Sees 3 Snacking Trends Post-Pandemic", National Association of Convenience Stores (NACS), November 02, 2021, © National Association of Convenience Stores (NACS)

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