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April 7, 2022: 12:00 AM EST
Proper Snacks has rolled out a Properchips multipack range, following its launch in both sharing and singles formats. The launch is motivated by the growing multipack market as more customers are traveling again and looking for healthier, on-the-go snacking options. The multipacks are available in two flavors - Salt & Vinegar and Barbecue – and contain under 70 calories per pack. They are currently available in Ocado, ASDA, Tesco, Morrisons and Waitrose, retailing at £1.79 for five 14 gram bags. In addition, Fairfields Farm has completed its transition to a fully plant-based range with the vegan reformulation of its Cheese & Onion chips. The transition to an all-vegan brand follows the increased demand for plant-based snacks and Fairfield’s successful vegan Bacon & Tomato and Rib of Beef flavors. The company is initially launching its reformulated Cheese & Onion chips in 40 gram bags, with a sharing 150 gram pack to follow in May. The product will be sold in the East of England Co-op, independent retailers nationwide, and Fairfields Farm’s online website for carbon neutral delivery.
Gill Hyslop, "What's trending in 2022: KIND releases 'its tastiest protein bar yet', Just Desserts ramps up indulgence and AirSnax bursts onto the UK scene", BakeryAndSnacks.com, April 07, 2022, © William Reed Ltd
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