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“Personalized” Foods Target Different Stages Of Men’s And Women’s Lives

August 25, 2009: 09:29 AM EST
Food formulators are taking advantage of scientific advancements to develop “personalized” foods that meet the nutritional needs of men and women at different life stages. One company’s supplement drink, for example, is formulated to provide essential vitamins, minerals, and electrolytes for pregnant women. Other companies are providing better tasting omega-3 fatty acid supplements for children and teens, nutrient-packed breakfast cereals and soy-based supplements for men, and special energy drinks for women. On the horizon: weight management foods made with blueberries and conjugated linoleic acid.
Donna Berry, "Personalized Foods", Food Product Design, August 25, 2009, © Virgo Publishing, LLC.
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