Post-Pandemic Shifts In Snacking Trends

November 14, 2022: 12:00 AM EST

SNAC International, an international trade association for the snack industry, has recently identified significant post-pandemic shifts in consumer trends. Stemming from the lifestyle shift forced by the pandemic, one prominent trend in today’s snacking landscape is the move toward snacking from home. In tandem, e-commerce snack shopping has also grown in popularity, with a 27 percent increase since the onset of the pandemic and an 83 percent increase in 2020 alone. Snacking frequency has also increased in recent years. The average consumer snacks 2.7 times per day, and the number of consumers who snack five or more times per day is on the rise. Millennial and Gen Z consumers are setting the stage for this increase, as they are more likely to snack throughout the day and replace meals with snacks.

Casey Flanagan, "Snack Industry Adapts to Post-Pandemic Shifts in Consumer Trends", ProFood World, November 14, 2022, © PMMI Media Group

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