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ReGrained’s New Puffs Product Launches Online After Expo West Cancellation

March 17, 2020: 12:00 AM EST
Unable to launch at the coronavirus-cancelled Natural Products Expo West in early March, U.S. snack producer ReGrained is unveiling its new upcycled Puffs product virtually with online buyer meetings for retailers and a limited presale trial offer. ReGrained Puffs are made with SuperGrain+, an upcycled product created using spent brewers’ grain. The Puff chips blend ReGrained SuperGrain+ and non-GMO organic corn, are expanded and then dried, rather than fried. The Puff chips contain 100 calories per 39-piece serving, no saturated or trans fats, and are “a good source of fiber.” To overcome purchase barriers caused by the coronavirus outbreak, the company is offering free shipping so online shoppers may more easily try the new product.
"ReGrained launches upcycled Puffs online amid COVID-19 ", March 17, 2020, via BakeryAndSnacks.com, © BakeryAndSnacks.com
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