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Research Shows UK Consumers Are Uneducated On Upcoming HFSS Regulations

September 7, 2022: 12:00 AM EST
New Kantar research shows that as UK consumer goods companies and retailers expand their focus on HFSS due to upcoming government regulations, most consumers are unaware of the proposed changes and what they might mean for them. This lack of awareness suggests retailers will need to aggressively re-educate consumers on navigating their physical stores as HFSS items are moved from high-profile locations such as gondola ends and checkouts. 
Sally Ball , "Signals of consumer change as HFSS laws loom", Kantar.com, September 07, 2022, © Kantar Group and Affiliates
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