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Sabra Sponsors “Create Your Own Play” Campaign For Super Bowl Snacking

January 14, 2021: 12:00 AM EST
The New York-based hummus maker has hired celebrity chef Charity Morgan to create a limited-edition snack kit for the “Big Game,” one of the biggest dipping occasions of the year for American pro football fans. Each kit includes a full size 17-ounce tub of Sabra hummus, Cholula Original Hot Sauce (2 oz.), Triscuit Original Crackers (8.5 oz.), McCormick Gourmet Organic Shawarma Seasoning (1.87 oz.) and Organic Harissa Seasoning (1.87 oz.), and collectable chickpea sun and football-shaped spice stencils. Sabra hummus is made with chickpeas grown in the Pacific Northwest on family-owned farms and produced in Virginia.
"Vegan Celebrity Chef Charity Morgan Teams With Sabra® For Limited Edition 'Create Your Own Play' Snack Kits For The Big Game", PR Newswire, January 14, 2021, © Cision US Inc.
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