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Sales Of Plant-Based Food Substitutes Continue To Soar

July 30, 2018: 12:00 AM EST
Nielsen data published by the Plant Based Foods Association (PBFA) show that plant-based foods that directly substitute for animal products grew ten times faster than those animal-derived counterparts. Sales of plant-based food substitutes for seafood, meat, eggs, and dairy products jumped 20 percent last year, compared to two percent in these same categories. The plant-based substitutes market is still dwarfed by the real products: the entire meat market is $85 billion, while the plant-based substitutes market is $670 million. Nevertheless, improvements in taste, variety, and competition have all led to sales growth and mainstreaming of plant-based foods, according to the PBFA. [Image Credit: © Beyond Meat]
"2018 Retail Sales Data for Plant-Based Foods", Plant Based Foods Association, July 30, 2018, © Plant Based Foods Association
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