We use our own and third-party cookies to optimize your experience on this site, including to maintain user sessions. Without these cookies our site will not function well. If you continue browsing our site we take that to mean that you understand and accept how we use the cookies. If you wish to decline our cookies we will redirect you to Google.
Already have an account? Sign in.

 Remember Me | Forgot Your Password?

School Systems Abandoning Bake Sales As Fundraising Vehicles

October 5, 2016: 12:00 AM EST
The health and wellness trend is affecting a cherished tradition of the U.S. education system: school fundraisers. More and more school systems are rejecting junk food sales – cakes, cookies, brownies, etc. – and turning to other activities to raise needed cash. Among these are athletic events, including jog-athons and fun runs, to scratch up money needed to support programs ignored by the school system budget. A main reason for the trend is growing concerns about childhood obesity. But it is being driven by the availability of sophisticated social media-based marketing programs that bring in larger amounts of cash and don’t really need the help of parent volunteers.
"Fewer Bake Sales, More Fun Runs", Orange County Register (California), October 05, 2016, © The Orange County Register
Domains
FOOD BUSINESS NEWS
Market Segments
News
Trends
Bakery & Cereals
Bread Revival
Geographies
Worldwide
North America
United States of America
Categories
Companies, Organizations
Products & Brands
Trends
Developed by Yuri Ingultsov Software Lab.