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Scottish Snack Brand Based on Seaweed Focused On Growth

January 13, 2022: 12:00 AM EST
Seaweed snack brand, Shore, based in Wick, Scotland, has been operating for some five years, and recently launched a new range of plant-based foods. An overall goal is the promotion of a viable edible seaweed sector in Scotland based on sustainability, beneficial to the coast and supporting local communities. Co-founders Peter Elbourne and Keith Paterson point to the fact that  seaweed needs no intervention to grow and absorbs carbon dioxide. Harvesting seaweed in Scotland has a long tradition, but kelp has recently been given ‘superfood’ status, with nutrition benefits like prebiotic fiber, protein, magnesium antioxidants and iodine, and it is low-fat. The 17 different types of seaweed Shore harvests are hand-picked from the shore before being washed and dried. As well as the chips, seaweed is also used in pestos and tapenades, and as ingredients for food and drinks manufacturers. Elbourne and Paterson say they have retained the umami flavor of the kelp without any fishiness. The chips can be found online and at branches of the Coop and Sainsbury’s supermarkets, as well as in health stores and farm shops in the U.K.
Ilona Amos, "Scottish firm creates green and guilt-free vegan snacks from seaweed", Scotsman, January 13, 2022, © JPIMedia Publishing Ltd
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