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Snack Makers Cater To Consumer Demands For New Flavors, Nutrition Density

March 14, 2021: 12:00 AM EST
Snack manufacturers have been happy to meet the demands of consumers and grocery retailers looking for “alternative” better-for-you snacks in a variety of new flavors. Plant-based snacks, for example, while still a small segment of snack sales, are a significant source of growth in the category, in fact outpacing traditional snacks. According to a Hartman Group report on shopper trends in the era of COVID-19, 44 percent of consumers say they are eating healthier during the pandemic. And nearly half of all meal occasions are snacking occasions. PopCorners, which markets that brand as well as gluten-free air-popped soybean and cassava-based crisps, believes that the better-for-you snack category is here to stay and is only increasing in demand. PepsiCo, which acquired PopCorners as well as Bare Snacks, maker of baked fruit and veggie chips, recently revealed a joint venture with El Segundo, Calif.-based meat-substitute manufacturer Beyond Meat Inc., a move that could lead to even more action in the segment.
Barbara Sax , "'Alternative' Better-For-You Snacks Make Impact In Grocery", Progressive Grocer, March 14, 2021, © EnsembleIQ
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