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Start-Up Hopes To Shake Up The Dairy Industry With Pea-Based Milk

September 12, 2017: 12:00 AM EST
Dairy is the largest contributor to carbon emissions by volume in food production. That fact inspired two entrepreneurs to launch a venture capital-backed Silicon Valley company, dubbed Ripple, to produce dairy alternatives that taste better and have the same amount of protein as dairy and soy milks, and much more than almond or rice products. Made from yellow peas, which are inexpensive to grow, their products aren’t strongly flavored but deliver the same amount of protein as milk from cows. The growing popularity of milk alternatives comes at the expense of the real thing, of course: sales of dairy milk declined seven percent in 2015 and are projected to fall another 11 percent through 2020.
Kate Krader, "For One Silicon Valley Startup, This Vegetable Is the Future of Milk", Bloomberg , September 12, 2017, © Bloomberg LP
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