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Survey Puts Amazon, Google At Top Of Beloved Consumer Brands List

May 3, 2017: 12:00 AM EST
Digital media and survey research firm Morning Consult says the two “most loved” consumer brands in the U.S. are Amazon and Google, followed by Campbell Soup, Hershey Company, UPS, FedEx, Sony, Home Depot, Lowe’s and Google unit YouTube. The rankings are based on 200,000 interviews that covered 27 consumer brand sectors. In the food and beverage category, beer is led by Heineken, followed by Budweiser and Samuel Adams. Among restaurants, Baskin Robbins is the leader, followed by Wendy’s and Dunkin’ Donuts. And Kroger edges out Whole Foods in the grocery category.
Tanya Gazdik, "Amazon, Google 'Most Loved' Brands", MediaPost, May 03, 2017, © MediaPost Communications
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