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Tata Consumer Products Rolls Out Tata Soulfull Millet-Based Foods

September 3, 2021: 12:00 AM EST
The Mumbai, India-based food and beverage company announced new branding for the Tata Soulfull product range, integrating the Tata logo. The range is focused on the health and wellness food market with a portfolio of millet-based products for kids and adults. The Tata Soulfull logo will be integrated into all touchpoints for the brand across online platforms, marketing collaterals, and packaging. Tata Consumer Soulfull Pvt Ltd became a 100 percent subsidiary of Tata Consumer Products in February 2021. Tata Soulfull’s snacks and breakfast cereals include Ragi Bites and Millet Muesli, as well as plant-based protein drinks like Smoothix.
"Tata Consumer Products announces rollout of 'Tata Soulfull' brand name", Tata Consumer Products, September 03, 2021, © Tata Consumer Products Limited
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