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Today’s Energy Drinks Contain Exotic Energizing Ingredients

July 12, 2018: 12:00 AM EST
According to a recent food and health survey, energy is one of the three main health benefits consumers desire. A major trend in the beverage industry is drinks that provide energy from sources of caffeine, vitamins, and an array of natural energizers. Campbell Soups V8 +Energy, for example, combines fruit and vegetable juices with green tea (with 80 mg of caffeine) and B vitamins, delivering wakefulness rather than a wired feeling. Synapse optimizes brain function using “nootropics:” vitamins, minerals, herbs, and organic compounds that enhance cognition without negative side effects. The key ingredient in Synapse is acetylcholine, a molecule used by the brain for maintaining attention and focus. Among other innovative ingredients in the new generation of energy drinks are: caffeine from brewed coffee and green tea; coffee fruit; guarana extract; guayusa extract; caffeine-free Korean ginseng; and coenzyme Q10.
Donna Berry, "Alternative forms of energy beverages", Food Business News, July 12, 2018, © Sosland Publishing Company
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