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U.K. Grocery Giant Hopes Weather Forecasting Software Will Prevent Food Waste

September 1, 2009: 04:01 AM EST
Using in-house weather-forecasting software based on three years’ worth of U.K. data, grocery chain Tesco hopes to better adjust its product inventory to coincide with weather patterns – saving money and not wasting food. If successful, the software would help avoid situations where cold weather dampens purchases of barbecue meat and rising temperatures depress sales of cold-weather puddings. So far, it seems to be working, a Tesco exec says. “The system successfully predicted temperature drops during July that led to a major increase in demand for soup.”
Julia Werdigier, "Tesco, British Grocer, Uses Weather to Predict Sales", New York Times, September 01, 2009, © The New York Times Company
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