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Datamonitor Forecasts Ten Key Packaged Goods Trends In 2010

January 11, 2010: 12:58 AM EST
Market research firm Datamonitor sees ten key trends in packaged products emerging in 2010, including a greater emphasis among food companies on “free range” (humanely raised) meat and poultry products. Also on the radar, as reported in this FoodWeek Online article: innovative biodegradable plastics that could help reverse the negative image of plastic water bottles; new superfruits like baobab and borojo; greater use of sustainable ingredients such as bamboo; new “wearable skincare” products like skin-enhancing bedding; the rise of protein-enhanced exercise recovery drinks like Muscle Milk; and the greater availability – in fact, a doubling – of gluten-free food products.
"Ten trends to watch in packaged goods in 2010: USA", FoodWeek Online, January 11, 2010, © Octomedia pty ltd
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