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Kroger Now Selling Cheaper Cage-Free Eggs

September 6, 2016: 12:00 AM EST
Kroger announced it will expand its cage-free egg offerings to include lower-priced own-label varieties in response to rising demand for eggs from humanely-raised chickens. A year ago only nine percent of eggs sold in grocery stores were from cage-free chickens. But that percentage is rising steadily as Kroger and dozens of other producers and retailers commit to cage-free eggs. Kroger has been selling cage-free eggs under its premium Simple Truth and Simple Truth Organic store brands. The new more affordable cage-free eggs will sell for about $2.49 a dozen, a dollar more than standard eggs.
Alexander Coolidge, "Kroger takes a crack at cage-free egg expansion", The Cincinnati Enquirer (Ohio), September 06, 2016, © Cincinnati.com
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