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Ireland’s Valeo Foods Group, owner of the Kettle chips, Jacob's biscuits, and Rowse honey brands, has acquired the Gateshead, U.K.-based snack manufacturer It’s All Good, which employs 265 people. The company, which makes pita chips and tortilla snacks, was backed by Newcastle private equity group NVM. The deal, which takes Valeo's annual sales above the €1 billion ($1.2 billion) mark, will see It’s All Good’s workers transfer to Valeo's snacking business. Since its founding in 2010, Valeo Foods has expanded rapidly, now selling food in more than 100 countries. The deal marks the exit of NVM, which backed former Union Snacks managing director Calum Ryder, who launched It’s All Good with two partners.
"Snacks firm bought out by food giant Valeo", Business Live (U.K.), December 24, 2020
Toronto-based Plant & Co. announced it is making a strategic shift from Amazon's Vendor to Seller Central to grow existing Holy Crap cereal sales in Canada and position the product for expansion to the health and wellness market in the U.S. According to the company, Amazon's Seller Central will give it greater control over online product sales. Holy Crap cereal sales increased more than 120 percent in the second half of 2020 over the same period in 2019. Holy Crap contains certified organic, non-GMO, kosher, and gluten free ingredients, including hemp seed, buckwheat, chia seeds, and gluten-free oats.
"Plant & Co. Brands Announces Holy Crap Cereal Brands' 2021 Amazon Sales Strategy", MarketWatch, December 22, 2020
The London-based snack company has rebranded its range of flavored crunchy chickpeas with “brazen and colorful packaging” to reflect a “playful style” and bold taste credentials. The Kickin’ Curry flavor will roll out alongside the brand’s latest addition to the range, Lip-smackin’ Cheese, in Sainsbury’s Taste of the Future trial bay in selected stores and online. Each of the flavors, which are fiber- and protein-rich, gluten-free, and vegan-friendly, are available in 40-gram bags at an RRP of £1 ($1.36).
"New look Cheeky P’s secures major listing in Sainsbury’s", Retail Times, December 21, 2020
Walmart-owned membership warehouse chain Sam's Club (Bentonville, Ark.) is now selling bags of keto snacks in 18-count packages. The snacks include sweet and savory nut mixes containing about two grams of net carbs, one gram of sugar and seven grams of protein in two flavors: Probiotic Keto Snack Mix (almonds, pepitas, walnuts, cheese balls, macadamia nuts, and hazelnuts) and the Probiotic Choconut Keto Mix (almonds, pecans, hazelnuts, roasted coconut chips, and dark chocolate). The packages are priced at $12.98 each.
"Sam’s Club Now Sells Individually Packaged Keto-Friendly Snacks", Yahoo! Life, December 20, 2020
The company said it is laying off 2,200 workers – half of which are in the U.S. – as part of a larger restructuring aimed at paring down its business units and brands. As of the end of 2019, Coke employed 86,200 people worldwide. The restructuring process was accelerated by the pandemic, causing sales at places like stadiums and movie theaters to dry up due to lockdowns. Revenue fell nine percent to $8.7 billion in the July-September 2020 period. The company is also reducing its brands by half to 200. The layoffs won’t impact Coke’s mostly independent bottlers.
"Coca-Cola laying off 2,200 workers as it pares brands", Associated Press , December 18, 2020
Sales of premium, including healthy, snacks in the U.K. took a hit this year as “well-established brands with relatively low price points” flourished. Premium and better-for-you brands struggled in 2020 because of high price points and a distribution drop, according to industry observers. As an example of the former, Kettle Chips fell 1.5 percent in value as volumes plateaued. An example of the latter is Pom-Bear, down 10.5 percent in value. Pom-Bear not only falls into the better-for-you category, it also suffered from a decrease in promotions. But the experts are confident in the future of Pom-Bear, which will benefit from a “growth in healthier snacking and sharing” next year. Other BFY snack brands in the U.K. that stand to benefit from a shift in wind direction include Walkers Oven Baked, Snack a Jacks, Sunbites and Off The Eaten Path.
"Bagged snacks: Top Products 2020", thegrocer.co.uk, December 17, 2020
The Warsaw, Ind.-based free-range eggs producer announced it will acquire the hard-cooked egg snack brand Peckish, which recently returned to Whole Foods Market nationwide with redesigned packaging. Peckish is the third incubated concept from growth equity firm Sonoma Brands, which will team up with Egg Innovations to support its new Blue Sky Family Farms brand. Several egg brands (Eggland’s Best, Wilcox Organic, Organic Valley, Crystal Farms, and Vital Farms) have launched ready-to eat hard boiled eggs in recent years. But Peckish is the first to pair eggs with culinary inspired dips (Salt & Pepitas, Everything, Ranch, Fried Rice, Rancheros), and features a slightly softer boiled texture, while retaining food safety, according to the company.
"Egg Innovations acquires Peckish snack brand", Food Navigator USA, December 17, 2020
The Chester, U.K.-based gut-friendly granola brand has unveiled four new products – two porridges and two mueslis – set to roll out in 2021. The new additions provide a “diverse range of plant-based ingredients,” such as nuts, seeds, and grains on top of fruits and vegetables. The four products – Apple & Cinnamon Porridge, Super Seedy & Nutty Porridge, Fruit & Nut Muesli and Super Seedy & Nutty Muesli – will launch at Booths and Planet Organic in January, priced at £3.75 ($5.09) for the porridge and £3.99 ($5.42) for the muesli (both 450 grams). Both new ranges will feature the European Food Safety approved Good for the Gut health claim, in line with its granola products.
"Bio & Me adds porridges and mueslis to gut-friendly lineup", thegrocer.co.uk, December 16, 2020
The Mass,-based cranberry farmer cooperative’s Craveology Fruit and Nut Snack Mix will be available in three variations – Spicy Coconut Curry, Vanilla Chai and Tuscan Herb – that blend spices and seasonings with walnuts, pecans, roasted peanuts, roasted pumpkin seeds, roasted almonds, and cranberries. Each serving delivers 3-6 grams of protein with no artificial colors, flavors or preservatives. The cooperative also launched Ocean Spray Cranberry Seeds, a snack made from an upcycled ingredient rich in fiber (1.6 times the amount found in chia and flax seeds), a good source of zinc, magnesium, and omega 3 fatty acids. In addition, naturally red in color, non-GMO, allergen free, and have no additives or preservatives.
"Ocean Spray Launches Craveology Fruit and Nut Snack Mix, Featuring Simple Ingredients and Plant Protein", PR Newswire, December 15, 2020
The Boston-based snack company, developer of Stacy’s Pita Chips, has launched Pop Bitties crunchy, air-popped chips made from 100 percent whole grain sorghum, brown rice, quinoa, and chia. Available in Pink Himalayan Salt, Maple & Sea Salt, Hickory BBQ, and Vegan Sour Cream & Onion flavors, the chips are Non-GMO Project Verified, certified gluten-free, vegan, corn-free, and tree nut and peanut-free. A serving contains 120 calories without trans fats or artificial ingredients. Pop Bitties are available in 4.5-oz ($3.69) and 1-oz. ($1.49) bags both online and at grocery stores in the U.S.
"New Ancient Grains-Based Pop Bitties Offers Earth-Friendly, Plant-Based Snacking", PR Newswire, December 14, 2020
The San Francisco-based food startup founded by Zume co-founder Julia Collins has unveiled its first product, the “climate-friendly” crackers called Moonshot Snacks. The crackers are carbon neutral, organic, kosher, plant-based, non-GMO, and contain no added sugar. Available in sourdough sea salt, rosemary garlic, and tomato basil, a box costs $5.99. The company also announced an additional $2.5 million in funding led by Emerson Collective, Concrete Rose, MCJ Collective, and Arlan Hamilton, as well as existing investors, including BBG Ventures, January Ventures and Kapor Capital, among others. The company raised $2.7 million earlier this year. Collins says she hopes her success in climate-friendly foods will would encourage more farmers to implement regenerative agriculture practices.
"With another $2.5 million in funding, Julia Collins’ Planet FWD launches climate-friendly snack brand", Tech Crunch, December 10, 2020
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