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Utz Brands Names The Sasha Group As Marketing Agency

October 13, 2020: 12:00 AM EST
The Hanover, Pa.-based salty snack maker wants the agency to “elevate” its marketing efforts and accelerate a shift toward “digital-first, innovative, and disruptive consumer marketing.” New York-based Sasha Group, a full-service agency within the VaynerX family of media companies, is tasked with executing Utz’s new growth model by “delivering numerous consumer-led ideas, shaped by listening, and personalized across a broad spectrum of audience cohorts.” The business was awarded to Sasha following a competitive review. The work will be led by The Sasha Group South based in Chattanooga, Tenn., and is expected to launch in November.
"Utz Brands Appoints the Sasha Group as Agency of Record", Business Wire, October 13, 2020, © Business Wire, Inc.
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Pretzel Sales Benefit From Pandemic Shopping Trends, But Also From Healthy Halo

October 13, 2020: 12:00 AM EST
Market data from industry researcher IRI confirm the huge impact the coronavirus has had on stay-at-home snacking generally, and surprisingly on pretzels, which trailed some other snack categories in previous years. Heading into 2020, dollar sales of pretzels grew as volumes declined, mainly because of price increases. That trend was altered heading into May 2020, however, with dollar sales growing 20 percent. IRI projects that the category will grow 13 percent in the remainder of the year. After a lot of stockpiling, consumers are no longer facing shortages, and have added pretzels – soft and hard, large and bite-size – into their snacking mix as a more healthful alternative. Opportunities to keep pretzel sales growing beyond the pandemic may lie in that perceived healthier halo, IRI says. 
Nico Roesler, "Consumers have renewed interest in soft and hard pretzels", Supermarket Perimeter, October 13, 2020, © SOSLAND PUBLISHING COMPANY
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Love Good Fats Raises Nearly $11M In Funding Round

October 13, 2020: 12:00 AM EST
The Canadian maker of low-sugar, keto-certified, non-GMO snacks made with fats from nut butters and coconut oil has secured a $10.7 million investment led by InvestEco Capital Corp. and Export Development Canada to “help accelerate the company's already rapid growth in North America.” The three-year-old firm sees its products as alternatives to the traditional high sugar, high simple carbohydrate snacks. The product line includes dark chocolate-coated and plant-based Truffle bars, White Chocolate Trufflebars, Chewy-Nuttybars, and shakes. Keto-friendly products have 4-5 grams of net carbs and are gluten-free, soy-free, non-GMO, contain no artificial preservatives or sugar alcohols. They are available at Walmart, Whole Foods Market, Sprouts, Kroger, CVS Pharmacy, and Costco.
"Love Good Fats Fueling Up to Share More Love!", PR Newswire, October 13, 2020, © PR Newswire Association LLC
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Lori's Potato Chips Finds Winning Recipe For THC-Spiked Snacks

October 12, 2020: 12:00 AM EST
It wasn’t long after recreational cannabis was legalized in Washington State in 2012 that consumers began to look for alternatives to smoking pot. They turned to THC-infused edibles, a trend that proved to be a shot-in-the-arm for companies selling sugar-based items like gummies and hard candy. Seattle-based Craft Elixirs, which began by making pot-infused syrups, introduced a potato chip line in 2018, but it didn’t catch on. A reformulation and re-introduction finally got the brand – Lori’s Potato Chips – on track. The new lineup includes Roasted Garlic Chips fried in THC-infused olive oil and a Sweet Potato Chip seasoned with cinnamon, brown sugar, and sea salt. All are vegan, kosher, and made with organic potatoes. One of the benefits of the chips is that they offer THC newbies the option of micro-dosing. A single $7 bag contains 10 milligrams of THC, with roughly 15 chips per bag. Needless to say, demand for all Craft Elixirs products has increased since the pandemic hit.
Leslie Kelly, "These THC-Infused Edibles Are So Hot Right Now", Forbes Media, October 12, 2020, © Forbes Media LLC
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Soy Sauce Maker Kikkoman Works With Coca-Cola To Create Dashi-Based Beverage

October 11, 2020: 12:00 AM EST
Coca-Cola Japan and Kikkoman have partnered to deliver a ready-to-drink dashi-based beverage served in a can. Dashi is a cooking stock used in Japanese dishes like noodles and the savory pancakes known as okonomiyaki. Go: Good Mmm! Delicious Japanese Dashi is basically a canned serving of dashi, whose recipe was developed by Japanese food manufacturer Kikkoman. It contains bonito, kelp, and flying fish extract to deliver an umami-flavored beverage. The drink, which can be enjoyed hot or at room temperature, will be released with a re-release of its predecessors in the Go: Good line: canned corn potage, shrimp bisque, and minestrone soup drinks. 
"Coca-Cola and Kikkoman team up for canned 'dashi' drink", Japan Today, October 11, 2020, © GPlusMedia Inc.
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Reorganization Initiative Touches Coca-Cola India Businesses

October 10, 2020: 12:00 AM EST
Coca-Cola’s wide-ranging reorganization initiative recently touched its Coca-Cola India, South West Asia operations, including its Indian bottling arm, Hindustan Coca-Cola Beverages Pvt Ltd. Along with a flurry of middle management shuffling, the company appointed Neeraj Garg, president of the West Africa Business Unit, as the CEO of Hindustan Coca-Cola Beverages (HCCB), replacing Christina Ruggiero as of January 1.  Ruggiero was appointed president of Central Operations, North America Operating Unit. 
Meenakshi Verma Ambwani, "Neeraj Garg appointed new CEO of Hindustan Coca-Cola Beverages", The Hindu Business Line, October 10, 2020, © THG PUBLISHING PVT LTD.
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Wasatch Product Development Expands Packaging Line To Include Peanut Processing

October 9, 2020: 12:00 AM EST
The Draper, Utah-based contract manufacturer of packaging solutions for various industries says the new capabilities include peanut processing for tear-top and spouted-pouch flexible packaging. The capability enables the company to meet the growing market need for healthy fat, healthy protein formulations using peanuts, almonds, and other tree nuts. The company says it has seen rapidly increasing demand from customers and their retail partners such as Amazon, Walmart, Costco, and Sam's Club for nut butters and formulations with nut-based ingredients.
"Wasatch Launches Peanut Processing Capability in Flexible Packaging", PR Web, October 09, 2020, © Vocus PRW Holdings, LLC.
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U.K. Start-Up Small Giants Unveils Snack Crackers Made With Cricket Flour

October 9, 2020: 12:00 AM EST
The London-based snack maker says its bite-sized savory crackers made with cricket flour are on a mission: to promote insects as a sustainable source of protein. The crackers are made with 15 percent cricket flour, which delivers an umami flavor, high protein content, and immune-supporting vitamin B12. Each 40-gram pack of crackers contains nine grams of protein, five grams of fat, are “a source of fiber,” and contain no added sugar. The oven-baked crackers are available in tomato and oregano, turmeric and smoked paprika, and rosemary and thyme flavors. The brand launched in the U.K. under a different name a year ago after raising £150,000 ($195,200) in investment, then recently rebranded. Small Giants will be distributed by Tree of Life in the U.K. distribution and are available direct on its website and on Amazon for an RRP of £1.50 ($1.95).
Emma Upshall , "Small Giants debuts trio of insect-based crackers in U.K.", Foodbev Media , October 09, 2020, © Foodbev Media Ltd
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Traditional Indian Sweets Are Reincarnated As Healthful Snack Balls

October 8, 2020: 12:00 AM EST
The traditional spherical Indian sweet known as laddu, often a blend of sesame seeds and dried fruits, has been rejuvenated in the country as snacks and marketed as energy balls, nutri balls, bliss balls, and protein balls. Offered by many chefs and eateries, the new versions can take the form of wheat balls and coconut balls with amaranth seeds. Others are made with different kinds of cereals or millets and contain a mixture of dried berries and nuts. Still others, like peanut jaggery (sugar) balls and sesame jaggery balls, contain seeds like flax, amaranth, sunflower, watermelon, and pumpkin. Versions rich in protein are catching on among workout enthusiasts at gyms.
Harikumar J S, "How snack balls have become trendy alternatives to junk food to munch on", The Hindu, October 08, 2020, © THG PUBLISHING PVT LTD.
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ZENB Introduces Plant-Based Savory Snack With Fruit, Nuts, Spices

October 8, 2020: 12:00 AM EST
The British snack maker with an office in Chicago says its ZENB bites, containing a blend of fruits, nuts and spices are available in carrot, pumpkin, beetroot, red pepper, and sweet potato flavors. Key benefits of the snacks, according to the company, include resealable packages, organic ingredients, vegan-friendly, gluten-free, a source of fiber, and free of artificial flavors and preservatives. The name of the company was Inspired by the concept of “zenbu,” a Japanese phrase for whole. The company uses as much of the whole vegetable as possible, including parts often thrown away such as the seeds, stem, skin and peel, helping to raise awareness of food waste. Prices start from £3.00 ($3.90) RRP per pouch and are available in packs of five or 15 individual or mixed-flavor pouches. Subscriptions are available for different pack sizes and discounts.
"There’s a new veg-based snack on the scene this Autumn and here’s everything you need to know…", Food & Living Vegan, October 08, 2020, © Sainsbury’s
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Unique Pretzel Bakery Rebrands As Unique Snacks

October 6, 2020: 12:00 AM EST
The Reading, Pa.-based family business found that the pandemic had been something of a boon for its sales, as demand for snacks increased tremendously. In response, the company used the uncertainty created in the marketplace to develop a strategic ecommerce plan and initiate a rebranding campaign ahead of the company’s 100th anniversary in February 2021. The company says the rebranding will involve growing the core pretzel business while expanding into healthy snacks. Unique Snacks’ products have fewer ingredients, including Splits, Shells and Sourdough Craft Beer Pretzel Rings, which are all verified Non-GMO. The Sprouted Splits and Sprouted Shells are certified USDA organic, making all snacks compatible with a variety of diets, including vegan, kosher, and low cholesterol. Since March, the company has tripled website sales and experienced a 575 percent increase in purchases through Amazon. 
"Unique Pretzel Bakery, Inc. Rebrands as Unique Snacks with New Packaging", Business Wire , October 06, 2020, © Business Wire, Inc.
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Laird Superfood Enters Snack Market With Pili Nuts

October 6, 2020: 12:00 AM EST
The new snack from the Sisters, Ore.-based marketer of coffee and creamers is available in Himalayan sea salt, matcha, and cacao flavors. Grown on trees in the Philippines, pili nuts are naturally high in fat – 18 grams per serving in the case of the snack – and are a good source of magnesium and vitamin E. Laird Superfood's Pili Nuts are available at the company’s website and at select retailers for $14.95 per 8 oz bag. Laird is known for its coffee creamers, hydration products, beverage enhancing supplements, roasted and instant coffees, teas and hot chocolate.
"Laird Superfood Expands its Plant-Based Product Platform into the Snack Foods Category with the Introduction of Nutrient-Dense Pili Nuts", PR Newswire, October 06, 2020, © PR Newswire Association LLC.
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Tefftastic Debuts Teff-Based Snack Puffs

October 6, 2020: 12:00 AM EST
The new protein + prebiotic fiber-rich Tefftastic Puffs, made with stone-ground black teff, contain eight grams of complete plant protein, nine grams of prebiotic fiber, nine essential amino acids, as well as vitamins and minerals, per snack-sized 70-gram bag. According to the company, Tefftastic Puffs are made in small batches from black teff imported from Ethiopia, The gluten-free snacks, made with no artificial additives, are available in Ethiopian Devil Pepper and Ethiopian Jalapeño + Coriander flavors, on the company website in six-bag packages for $29.95.
"Ethiopia's Top Entrepreneur is on a mission to make snack lovers Feel Tefftastic!", PR Newswire, October 06, 2020, © PR Newswire Association LLC
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Munchy Seeds Products To Be Sold On British Health Food Chain’s Website

October 6, 2020: 12:00 AM EST
The Suffolk, U.K.-based seed brand has secured online listings with Holland & Barratt, a British chain of health food shops, as it looks to expand visibility of its roasted seed mixes to health-conscious British consumers. The seed mixes are rich in vitamins, minerals, fiber, and protein, making them appropriate for sprinkling over breakfasts, lunches, dinners, or after a workout. Among the products are Warm Cinnamon in 25 g packs, Honey Roasted, Sweet Chilli and Mega Omega in resealable 125 g packs, and Mega Omega, Mild Chilli, Honey Roasted and Salted Caramel in the jumbo-size 450 g pouches. Prices range from 79p ($1.02) for the 25-gram size to £8.99 ($11.65) for the 450-gram mega packs.
Fiona Briggs, "Munchy Seeds heads online with Holland & Barratt", Retail Times, October 06, 2020, © RetailTimes.co.uk
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Chulitos LLC Says Its Low-Cal Tortilla Chips Are Healthy, Sustainable

October 5, 2020: 12:00 AM EST
To achieve that result, the Laredo, Texas-based snack company replaces some of the traditional corn used to make tortilla chips with cactus and bakes it without oil. The technique results in a chip with half the calories (75 total), triple the fiber (six grams), and a lot of micronutrients and antioxidants. The key ingredient is cactus, the company says, “an ancient Aztec superfood” that is said to boost immunity, improve gut health, and reduce inflammation. Chulitos, sold in recycled packaging and made with water-saving ingredients, are available on Amazon and will soon be in the snack aisle of specialty grocery stores.
"Chulitos Reveals Mexico’s Best Kept Secret: Guilt-Free Tortilla Chips", Specialty Foods, October 05, 2020, © Specialty Food Association, Inc.
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China’s Dehydrated Vegetable Companies Get A Pandemic Shot In The Arm

October 3, 2020: 12:00 AM EST
Thanks to the pandemic, consumers in the U.S., Europe, Japan, and South Korea have increased their snacking. This, in turn, has boosted sales of dehydrated vegetables, a major ingredient in most of the convenience food products. During the first four months of this year, a city in China’s Zhejiang province exported more than 800 metric tons of dehydrated vegetables, up 81.3 percent on a yearly basis. The export value of the products was $2.94 million. Huzhou Fresh Food's dehydrated vegetables were mainly exported to the U.S. and Europe, including dehydrated tomatoes, red peppers, and cabbages to Belgium. Major Chinese snack makers such as Wuhu, Anhui Three Squirrels Electronic Commerce Co Ltd, and Bestore Food Co Ltd, have also benefited from the trend: they have been developing healthier high-quality snacks like fruit and vegetables crunches in recent years.
ZHU WENQIAN, "Dehydrated vegetable companies witness robust demand for products", China Daily, October 03, 2020, © China Daily Information Co (CDIC)
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Innovation – And The Pandemic – Drives Potato Chip Success

October 2, 2020: 12:00 AM EST
An almost overnight change in snacking behavior brought on by the coronavirus pandemic has driven potato chip sales through the roof: up $51 billion for the first quarter of 2020, compared to last year. Innovation in the category with products like kettle-cooked chips has also played a major role in fueling the trend. And producers have responded to consumer preference for healthier snacks by lowering salt and using quality oils with health benefits. Utz’s Boulder Canyon kettle-cooked potato chips, for example, are cooked in healthier oils like avocado, coconut, olive, sunflower, safflower, and rice bran. But flavor is what keeps customers coming back for more. Herr Foods has launched a new Flavor Mix that includes Cheddar and Sour Cream and Onion; Barbecue and Salt and Vinegar; and Red Hot and Honey Barbecue.
Beth Day, "Innovation pays off for potato chip makers", Baking Business, October 02, 2020, © SOSLAND PUBLISHING COMPANY
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A Teen’s Search For Natural Nut Butters Results In A Lucrative Business

October 2, 2020: 12:00 AM EST
A 15-year-old with a fondness for peanut butter who wanted to do something about her weight problem started looking closely at ingredient labels. The “ton of artificial ingredients” were a turn-off, so she began experimenting in her family’s kitchen with cashews, coconut, honey, almond, dates and pecans to create her own all-natural nut butters. From the kitchen to farmer's markets, to grocery store shelves, and eventually online, Abby Kircher’s business – Abby’s Better Nut Butter – has grown tenfold in the past five years, moving its operations into a manufacturing facility in 2018 and cultivating a huge online following with more than $400,000 in ecommerce sales since the beginning of the year. In addition to its 11 nut butters, the North Carolina-based company has launched a line of grab-and-go Nut Butter Snack Bites that come in four flavors. 
Elise Franco , "Abby's Better launches seasonal nut butter flavors, grab-and-go snack bites", Charlotte Business Journal (North Carolina), October 02, 2020, © American City Business Journals
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Gutzy Keep Moving’s Lineup Of Gut-Healthy Snacks Flourishes In COVID-19 Era

September 30, 2020: 12:00 AM EST
The New York, N.Y.-based maker of the Gutzy organic brand of gut-healthy fruit, vegetable, and botanical snacks says its products are now available on refrigerated shelves at Meijer and Ingles retail stores, as well as online at Amazon. The accelerated distribution growth is a result of COVID-era consumer trends, especially the surge in shopping activity that reflects consumers proactively managing their own health. Each pouch of Gutzy snacks has five to six grams of prebiotics. The trend has helped the company expand its distribution to the produce and grab-and-go refrigerated snack sections of about 650 stores and has driven its DTC ecommerce business. The company now offers several DTC flavor options in 32-pouch packs. 
"COVID-19 Era Trends Accelerates Distribution Growth of Gutzy Organic", PRWeb, September 30, 2020, © Vocus PRW Holdings, LLC
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The Squirrel Sisters Expands Beyond Snack Bars

September 29, 2020: 12:00 AM EST
London, U.K.-based maker of better-for-you snack bars has created a range of roasted nuts and seeded crackers containing no added sugar. The nuts will be available in Sea Salt & Cracked Black Pepper Cashews, Fiery Chilli Cashews, Sea Salt & Apple Cider Vinegar Almonds, and Smoked Almonds at £1.10 ($1.42) for 25 grams. The seeded crackers, available in November, will come in two flavors: Smokey Paprika and Crispy Onion at £1.35 ($1.74) for 25 grams. All Squirrel Sisters products are vegan, paleo, high in fiber, gluten-free, and refined sugar-free.
Abbie Dawson, "Squirrel Sisters enters savory snacks with roasted nuts and seeded crackers", thegrocer.co.uk, September 29, 2020, © William Reed Business Media Ltd
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Pretzels Offer A Good Balance Between Indulgence And Better-For-You, IRI Says

September 29, 2020: 12:00 AM EST
Analysts at IRI advise pretzel bakers that shoppers looking for a balance between indulgent and better-for-you snacks, especially during the pandemic, can find that balance in pretzels, for several reasons. Pretzel snacks often feature savory and higher-protein doughs that fit well in several trending diets, including low-sugar, high-protein, and plant-based diets. As bakers struggle with the impact of the coronavirus pandemic, they can implement several tactics to drive growth for the category and their own sales. Highlighting health and wellbeing claims on snack packaging is a good place to start. They can also share at-home consumption ideas with consumers that will engage and excite them with options for versatile shelf stable and frozen pretzels. Lastly, bakers should adapt prices and sizes “to ensure a good mix, price and value in conjunction with private label across channels to maximize foot and click traffic as well as sales,” said IRI analyst Sally Lyons Wyatt.[Image Credit: © Couleur from Pixabay]
Nico Roesler, "Pretzels with a healthy-halo poised to succeed in COVID era", Baking Business, September 29, 2020, © SOSLAND PUBLISHING COMPANY
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Relaxing Snacks: A Trend Waiting To Happen?

September 29, 2020: 12:00 AM EST
The fact that Americans are sleeping poorly in 2020 and snacking more presents a marketing opportunity for snack makers who develop snacks formulated for better sleeping. More than 85 percent of Americans snack between dinner and bed time, often consuming calorie-packed treats that impair and disrupt sleep. Companies said to be toying with the idea of introducing “Better-for-Sleep” snacks, according to Financial News Media, include PepsiCo, Inc., Nestlé S.A., Mondelēz International, Inc., and Kellogg Company. An early entry into the space is NightFood Holdings, Inc. (Tarrytown, N.Y.), an emerging brand that markets ice cream formulated for relaxation and better sleep.[Image Credit: © Nightfood]
"Foods for Better Sleep Surging into Mainstream, Five Stocks to Watch Right Now", PR Newswire, September 29, 2020, © PR Newswire Association LLC
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ParmCrisps Announces Plant-Based Dairy-Free Crisps Line

September 28, 2020: 12:00 AM EST

The N.J.-based maker of oven-baked crackers crafted from aged parmesan cheese says it is on-trend – grocery sales of plant-based foods have grown 29 percent since 2018 – with its new line of Plant-Based ParmCrisps, made from 100 percent dairy-free cheese. The sugar- and gluten-free crisps, developed in partnership with Whole Foods Market, will be available in sea salt and cracked black pepper flavors at Whole Foods in October for an SRP of $4.79. [Image Credit: © That’s How We Roll, LLC]
"ParmCrisps Launches Plant-Based, Dairy-Free Cheese Crisps", PR Newswire, September 28, 2020, © PR Newswire Association LLC
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South Korean Government Promotes Its Seaweed Industry

September 28, 2020: 12:00 AM EST
The Ministry of Oceans and Fisheries is promoting a national quality standard, dubbed K-FISH, that must be followed by companies producing, selling, and exporting seaweed-based foods, including snacks. Korea’s dried seaweed exports – edible seaweed or laver (kim in Korean) – soared 50.3 percent in 2017. Seaweed, produced from algae, can be processed into a wide range of products. Seaweed snacks are slowly penetrating the global market with varieties such as a seaweed-fish meat combo and seaweed with ingredients like coconut, grains, and anchovy. The large variety of Korean seaweed snacks has yet to be discovered by foreign consumers, according to the Korean government.[Image Credit: © National Federation of Fisheries Cooperatives]
"South Korea Sets Ambitious Development Plan for Seaweed Industry", Jakarta Globe, September 28, 2020, © Jakarta Globe
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Australian Chickpea Farmers See Growth Potential In Chickpea Snacks

September 28, 2020: 12:00 AM EST
More than 95 percent of Australia’s chickpea crop is exported overseas, but there is growing demand in the country for legume products as a healthy protein source. With that in mind, the West Australia farming cooperative Ord River District Coop has teamed up with food wholesaler Gourmet & More (Perth) to create and distribute the state's first locally grown chickpea snack range. Following three years of university research and several consumer studies, ORDCO has settled on a suite of gluten-free, high-protein products including sweet and savory roasted chickpea snacks, ready-to-eat pre-cooked chickpea pouches, and chickpea flour.[Image Credit: © Alex Dante frim Pixabay]
Courtney Fowler, "Ord Valley farmers on the pulse with new range of value-added chickpea products in WA", ABC Premium News (Australia), September 28, 2020, © ABC
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Kelp-Based Snacks From 12 Tides Offer Health, Sustainability Benefits

September 25, 2020: 12:00 AM EST
Another sign of the ascension of kelp (seaweed) as a healthful component of snacks is the line of organic seaweed puffed snacks from San Francisco-based start-up 12 Tides. The roasted, tissue-thin snacks, available in sea salt, chili, and “everything seasoning” flavors, are made from sustainably harvested North American kelp, which is nutrient dense and supports ocean restoration, according to the company. Kelp can grow up to 18 inches in a day, efficiently absorbing a large amount of carbon from the ocean. The company noted that kelp is a zero-input crop requiring no fertilizers, no fresh water, and no arable land. The kelp is also a different species from the Asian nori seaweed, which has a fishier flavor. “We geared the flavor profile and the texture … toward a mainstream audience and are positioning ourselves as a better-for-you alternative to traditional salty snacks like potato chips,” said founder Patrick Schnettler.[Image Credit: © 12 Tides]
Monica Watrous , "Food Entrepreneur: Creating a sea change in the food system", Food Business News, September 25, 2020, © SOSLAND PUBLISHING COMPANY
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Pandemic Gives Rise To Behaviors That Offer Snack Marketing Opportunities

September 23, 2020: 12:00 AM EST
The global onslaught of the coronavirus pandemic has convinced many consumers to commit to staying healthy. Market watchers say forward-looking bakery and snack producers can take advantage of that trend, and related sub-trends, by introducing products that balance consumer health concerns with affordability. Among the emerging concerns and trends that snack makers should focus on are: gut health and immune function; plant-based nutrition; weight management and metabolic health; combatting feelings of anxiety and stress with indulgent foods that also offer good nutrition; increasing interest in tailored, personalized nutrition; and increasing interest in value-based shopping, including a growing demand for basic pantry staples, stimulating trade-downs to private labels, and increasing traffic to value retailers.[Image Credit: © Free-Photos from Pixabay]
Gill Hyslop, "Snack Chat: The six emerging behavioral shifts creating snacking opportunities in the increasingly uncertain business environment", BakeryAndSnacks.com, September 23, 2020, © William Reed Business Media Ltd
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34 Degrees Unveils Redesigned Website, DTC Marketing Platform

September 23, 2020: 12:00 AM EST
The Denver-based maker of snack crisps announced the launch of a redesigned website along with a new direct-to-consumer online platform. The redesign and change in marketing approach are the direct result of the pandemic’s impact on shopping habits. The “monumental shift to online shopping this year” convinced the company that it needed a friendlier online presence that would enable consumers to have their snack purchases shipped to their doorstep. 34 Degrees products are also available at retailers such as Whole Foods Market, Kroger, Publix, Safeway, and Walmart. But the new online channel will enable the company to “craft unique programs and promotions available to their expanding online community while also introducing the brand's newest innovations and exclusive offerings.”[Image Credit: © Business Wire, Inc]
"34 Degrees Launches New Direct-To-Consumer Capabilities", Business Wire, September 23, 2020, © Business Wire, Inc.
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BFY Snack Formulators Have A Natural Ally In Almonds

September 22, 2020: 12:00 AM EST
Health-conscious consumers increasingly opt for snacks that offer nutritional benefits, full transparency, and are “free from” ingredients perceived to be either useless or harmful. So, snack developers are innovating with a focus on natural, familiar ingredients that also offer nutritional benefits; One of these is almonds, which deliver essential nutrients that may be hard to come by in a total plant-based diet, including protein and calcium. In addition, most consumers think of snacks as an indulgence, so mouthfeel and flavor are important. A crunchy ingredient like almonds complements products with softer textures, and roasted almonds pair well with sea salt or high cacao chocolate to add a more premium product positioning. Market data show that almonds continue to be the leading nut used in global new product introductions, with particularly strong growth in the bakery, snack, and confectionery categories.[Image Credit: © Steve Buissinne from Pixabay]
Gill Hyslop, "Almond inclusions add plant-based nutrition and clean label value to baked goods and snacks", BakeryAndSnacks.com, September 22, 2020, © William Reed Business Media Ltd
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Global Diversified Marketing To Add Gourmet Plant-Based Snacks To Portfolio

September 22, 2020: 12:00 AM EST
As soon as it knows what it wants to market, the Island Park, N.Y., food and snack maker will introduce plant-based gourmet snack foods to its product lines in 2021 to meet demands of health- and environment-conscious consumers. The company says it is working out plans with co-packers and other marketing associates to “decide on the best possible specific product choices.” Immediate emphasis will be on gourmet cookies and snacking, two of the company’s bestselling lines. The company's established sales division will handle marketing with the help of partner store sites, and ecommerce channels, including Amazon.com. CEO Paul Adler said he and staff “have been aggressively investigating the best options to add to our product lines so that we can give our valued customers the choices they want most.”[Image Credit: © Global Diversified Marketing Group Inc]
"Global Diversified Marketing Group Moving to Enter the Strongly Emerging Plant Based Foods Sector with New Gourmet Snack Products", GLOBE NEWSWIRE, September 22, 2020, © GlobeNewswire, Inc.
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Coca-Cola Has Its Eye On Post-Pandemic Resurgence

September 21, 2020: 12:00 AM EST
CEO James Quincey told investors at a Barclays conference recently that his company is determined to emerge from the pandemic with more customers and a more engaged, slimmed down organization. Coke restructuring during the pandemic crisis involved streamlining its portfolio and its global organization. The changes, which include easing its customer supply chain through reduced SKU management, offer a “golden opportunity” for the No. 13 consumer goods company to accelerate the focus on portfolio winners that attract and keep customers globally.[Image Credit: © Business Wire, Inc./The Coca-Cola Company]
Lisa Johnston , "In Restructuring, Coca-Cola Sets Its Post-Pandemic North Star", Consumer Goods Technology, September 21, 2020, © EnsembleIQ
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Nestlé Cereals U.K. Introduces Individually-Wrapped Cereal Portions For Kids

September 21, 2020: 12:00 AM EST
NAT Bears, a new individually-wrapped breakfast cereal for children from the Gatwick-based food company, contains no artificial colors or flavors, is high in fiber, and comes in honey and chocolate flavors. The brand claims one 32-gram bear equals one bowl of breakfast cereal when added to milk. The product is packaged as pre-proportioned, individually wrapped bears, sold in a pack of six for £2.89 ($3.68). NAT Bears began rolling out in Sainsbury’s and will go on sale in Tesco stores in November. The launch will be supported by a marketing campaign, including social media, digital TV, and shopper activation.[Image Credit: © Nestle]
"Nestlé Launches Pre-Proportioned Breakfast Cereal Product", Kam City, September 21, 2020, © EMR-NAMNEWS Ltd.
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Mondelez Hopes To Extend Its Snack Line With Acquisitions Of Healthy Snack Companies

September 21, 2020: 12:00 AM EST
As consumers watch their weight, and investors and governments urge action on obesity, the $81 billion Ill.-based maker of Oreo cookies, Cadbury chocolate, and Ritz crackers, is looking to acquire healthier snack brands. The company has made healthy snacks a priority as it diverts billions of dollars’ worth of investments in coffee companies JDE Peet’s and Keurig Dr Pepper. CEO Dirk Van de Put criticized increasingly popular sugar taxes in an interview with the Financial Times, saying they were overly “restrictive” to consumers and would limit the potential for his company to invest. [Image Credit: © Mondelēz International]
"Market Chatter: Mondelez International Seeking To Expand Healthy Snacks Lineup Through Acquisitions", Financial Times, September 21, 2020, © The Financial Times Ltd.
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UF International Launches Chickpea-Based Snack Chips

September 21, 2020: 12:00 AM EST
The British food distributor and wholesaler (Wokingham) is targeting the healthy snacking market in the U.K. with a nutrient-dense snack made from fiber- and protein-rich chickpeas. According to the company, PeaPops have 20 percent plant-based protein, are high in fiber, gluten-free, vegetarian and, because they are popped using heat compression technology, have 60 percent less fat than regular fried chips. Pea Pops are available in Smoky BBQ, Chilli & Lime, and Cheddar & Onion and come in two pack sizes: single-serve 23-gram and 80-gram sharing bags. They are priced with an RSP of 86p ($1.09) for single serve and £1.99 ($2.53) for a sharing bag. UF International will also be selling via its own website and Amazon. The marketing will comprise a social media campaign and future brand activation events.[Image Credit: © UF International Ltd]
Fiona Briggs, "New PeaPops launch in the U.K. and target healthy snacking", Retail Times, September 21, 2020, © RetailTimes.co.uk
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Pipcorn Introduces Baked Cheesy Corn Crunchies In Four Flavors

September 18, 2020: 12:00 AM EST
The Bethlehem, Pa.-based minority-owned better-for-you heirloom corn snacking brand’s new Heirloom Crunchies are baked, not fried. The crunchy, twisty, cheesy treats have 20 percent less fat than category favorites. Available in cheddar, cheddar jalapeno, and parmesan truffle flavors, Crunchies are made with sustainable heirloom corn and organic cheese, are Non-GMO Project Verified and whole grain, and available for $3.99 a package. The company says Heirloom Crunchies will be launching in retailers that “mirror Pipcorn's commitment to sustainable agriculture,” with Truffle Parmesan & Jalapeno Cheddar available exclusively at Whole Foods Market, and Cheddar on Thrive Market.  The company’s other Heirloom snack lines include Cheese Balls, Corn Dippers, and Crackers, all with less than four ingredients, and whole grain, gluten-free and Non-GMO Project Verified. [Image Credit: © PRNewsfoto/Pipcorn]
"From Munchies To Crunchies: Pipcorn Launches New Baked Cheesy Twists", PR Newswire, September 18, 2020, © PR Newswire Association LLC
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Magic Spoon Has Benefited From Pandemic’s Boost Of Cereal Industry

September 17, 2020: 12:00 AM EST
The N.Y.-based direct-to-consumer (DTC) start-up offering a keto-based high-protein, low-carb cereal,   has seen its sales “massively” accelerate in recent months along with other cereal brands as people choose comfort food during quarantine. With a very active Instagram (200,000 followers) and Facebook presence, and colorful branding, the company also does many influencer campaigns – Tonight Show drummer Questlove is a big fan and investor – whose success compares in share to bigger channels. Another key factor is word-of-mouth, mainly because Magic Spoon products are marketed with health benefit claims. “It’s better if customers see someone they trust talking about the product and not just us,” says co-founder Gabi Lewis. The company admits its products are pricier than competitors, but notes that “it’s just the reality of selling a healthier product.”[Image Credit: © Magic Spoon]
Trung T. Phan, "Magic Spoon’s Gabi Lewis: “People are looking for food that offers comfort and nostalgia”", The Hustle, September 17, 2020, © Hustle Con Media, Inc
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Peak Rock Capital Buys U.K. Healthy Snack Company

September 17, 2020: 12:00 AM EST

The Austin, Texas-based middle-market private equity firm, owner of the Turkey Hill and Pretzels Inc. food brands, among others, has acquired Halo Foods Ltd., a Welsh maker of healthy bars and snacks. Halo’s portfolio includes cereal bars, fruit and nut bars, and gluten-free, high protein, and nutritionally controlled bars, including the rapidly growing "Skinny" brand. No financial terms were disclosed.[Image Credit: © Halo Foods]
"Peak Rock Capital Affiliate Completes Acquisition Of Halo Foods Ltd. ", PRNewswire, September 17, 2020, © PR Newswire Association LLC
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Comfort, Flavor, Value, Functionality Were Hallmarks Of Cracker Sales In Early-2020

September 16, 2020: 12:00 AM EST
As homebound shoppers stocked up on familiar and traditional shelf-stable snacks that deliver comfort, nostalgia, and flavor during the pandemic, dollar sales for crackers leapt 14.1 percent for the four months ending April 5, 2020, year-over-year. Sales were up 6.8 percent over the previous quarter ending June 14, 2020. Camden, N.J.-based Campbell Snacks has introduced more than a dozen new cracker products this year. Traditionals like Kellogg’s Cheez-It Baked Snack Crackers, Pepperidge Farm Goldfish, and Nabisco’s Ritz Crackers earned the most dollar sales. Pepperidge Farm Flavor Blasted Goldfish sales rose 19.6 percent. But customers were also looking for healthful attributes, e.g. fiber as a functional benefit. TH Foods’ Crunchmaster brand launched a line of fiber-rich Grain-Free Crackers. Also high on the shopping list were functional snacks that boost energy or satiate hunger mid-morning or afternoon. Another cracker shopping trend: larger package sizes. Crunchmaster launched a 10-oz Party Pack of its bestselling Multi-Seed Original Crackers to appeal to value-seekers.  [Image Credit: © WikimediaImages from Pixabay]
Beth Day, "What's fueling cracker sales in 2020?", Baking Business, September 16, 2020, © SOSLAND PUBLISHING COMPANY
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General Mills’ New Keto-Friendly Dairy Snacks, Crunchy Bars, Debut This Month

September 15, 2020: 12:00 AM EST
The :ratio brand, marking the food company's first keto-focused product, features yogurt-cultured dairy snacks and crunchy bars that deliver protein, “rich flavor, texture, and convenience.” The company says the :ratio snacks are meant to satisfy consumer demands for lower-sugar (one gram), lower-carb (two grams) treats. :ratio dairy snacks are available in five “fruit-forward” flavors: strawberry, coconut, vanilla, mango and black cherry. The crunchy bars, available in lemon almond and toasted almond, contain almonds and pumpkin seeds. The :ratio dairy snacks and crunchy bars are available at select retail locations across the U.S. or online, for a suggested retail price of $1.49 per cup of dairy snacks and $7.99 per four-count box of crunchy bars.[Image Credit: © General Mills]
"General Mills Launches :ratio, Company's First-Ever Keto* Friendly Line of Products", Business Wire, September 15, 2020, © Business Wire, Inc.
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Amplify Snack Brands Revives Super-Hot Paqui Tortilla Chip Challenge

September 15, 2020: 12:00 AM EST
The Hershey Company brand announced the return of its Paqui #OneChipChallenge, encouraging fans of spicy snack chips to try “the new, sweat-inducing recipe of the world's hottest chip,” an all-black, individually-packaged tortilla chip formulated with the Carolina Reaper Pepper, Scorpion Pepper, and Sichuan Peppercorn. Each chip comes with a warning that participants taking the challenge should either wear gloves or wash their hands with soap immediately after handling the chip and keep out of reach of children. The challenge, priced at $6.99, is available at participating retail stores nationwide and online at Paqui.com beginning Sept. 22. Fans are encouraged to share their challenge experience by tagging @paquichips on Instagram, Twitter and TikTok along with #OneChipChallenge. The Hershey Company acquired Amplify Snack Brands, Inc., in 2018. Brands include SkinnyPop, Paqui, Oatmega, and Pirate's Booty.[Image Credit: © Amplify Snack Brands, Inc.]
"The (In)Famous Paqui #OneChipChallenge Returns For 2020, Daring Only The Bravest To Go Head-To-Head With New Chip Featuring Carolina Reaper Pepper, Scorpion Pepper And Sichuan Peppercorn Heat", PR Newswire, September 15, 2020, © PR Newswire Association LLC
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Scottish Snack Company Partners With Farmers To Put “Wonky” Cauliflower To Good Use

September 15, 2020: 12:00 AM EST
As recently as seven years ago, 40 percent of fruit and vegetable waste in the U.K. comprised ugly or “wonky” produce. But consumers, farmers, food makers, and retailers all seem to agree now that ugly vegetables are just as nutritious as the pretty ones, and their use will help reduce waste and make farming greener and more sustainable. An example is a Scottish snack company that has added a cauliflower chip (crisp) to its better-for-you snack line, which includes toasted coconut chips and roasted pulses. Nudie Snacks (Fife) produces the snacks in partnership with Growers Garden, a venture of the East of Scotland Growers collective of 16 farms. The crisps are made from 40 percent fresh, if wonky, cauliflower and come in cheese and caramelized onion and katsu curry flavors. They are low in sugar and roughly 40 percent lower in saturated fat than standard potato crisps.[Image Credit: © Nudie Snacks]
Clare Johnston, "Ugly veg: How wonky cauliflowers and broccoli are helping to power a health snack revolution", The Courier, September 15, 2020, © DC Thomson Co Ltd
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Del Monte Foods Debuts RTD Oatmeal Cups

September 15, 2020: 12:00 AM EST
The Walnut Creek, Calif.-based company’s Oats To Go oatmeal cups, made with whole grains and 100 percent real fruit, align with the growing popularity of the breakfast on-the-go and oatmeal trends, the company says. Available flavors include maple brown sugar crunch, banana nut, triple berry almond, and apple cinnamon crunch. The cups are “a good source of fiber,” and contain 10 grams of protein, 20 grams of whole grains, and half a serving of real fruit. Del Monte Foods, Inc. is the U.S. subsidiary of Del Monte Pacific Limited. The global oatmeal market is projected to reach $3.32 billion by 2026, according to the company.[Image Credit: © PRNewsfoto/Del Monte Foods]
"Del Monte Foods Introduces Homestyle Oatmeal Goodness with New Oats To Go", PR Newswire, September 15, 2020, © PR Newswire Association LLC
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Del Monte Introduces Edible Raw Seeds Into Indian Market

September 14, 2020: 12:00 AM EST

Del Monte has launched in India a range of edible raw seeds exclusively on Amazon.com. The range includes flax, sunflower and pumpkin seeds which as per the company's claim are sourced from the best farms and are packed with nutrition. The company says the seeds are rich sources of dietary fiber and protein, and are enriched with antioxidants that help boost immunity. The seeds are available in 250-gram packs: pumpkin seeds ($4.00), flax Seeds ($1.70),and sunflower seeds ($2.72).[Image Credit: © PRNewsfoto/Del Monte Foods]
"Del Monte launches Raw Seeds to strengthen health and wellness portfolio", Mumbai Live, September 14, 2020, © Mumbai Live
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Pringles Hopes To Shed Its “Nightmare” Environmental Packaging Image

September 12, 2020: 12:00 AM EST
The Kellogg’s brand is revamping its iconic cylindrical packaging in the U.K. to be more environmentally friendly. Pringles was dubbed the greatest villain of the recycling world because of its foil-lined cardboard tubes, metal bases, tear-away lids, and plastic caps – “a nightmare to recycle due to the combination of materials present,” according to the Recycling Association. Kellogg’s is testing a tube made of widely recyclable paper, allowing customers to dispose of the packaging with their regular household recycling. The new tubes are being sold at three Tesco stores in East Anglia as part of a six-week trial. If successful, the tubes (with plastic and cardboard lids) will be introduced to shops more widely across Europe. Kellogg’s pledged in 2018 to make all its packaging reusable, recyclable, or compostable by end of 2025.[Image Credit: © Kellogg NA Co.]
Katie Grant, "Pringles trials eco-friendly packaging to allow snackers to put tubes in with their recycling", Industrial Goods Monitor Worldwide, September 12, 2020, © JPI Media Publications Ltd.
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Whole Kids Snacks Turns To Crowdfunding For Growth Capital

September 10, 2020: 12:00 AM EST
The Australian certified organic and additive-free children’s snack brand hopes to raise a million dollars in an equity crowdfund campaign conducted on the Birchal crowdfunding platform (Melbourne).that invites investors big and small to own a piece of the company. A purpose-driven business and certified B Corporation, Whole Kids has more than 25 snacks that are free from artificial additives, preservatives, colors, and GMOs. In Australia, Whole Kids products are available in more than 3,000 stores, including Woolworths, Coles, IGA, and Chemist Warehouse. The four-week raise seeks investment with a minimum $100 investment; funds raised will support local and international marketing, new product development, and staff expansion.[Image Credit: © Whole Kids]
"Snack brand seeks investors", Food & Beverage Industry News , September 10, 2020, © Prime Creative Media
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McCabe's Granola To Pitch Its Product To Walmart Buyers In Virtual “Open Call” Event

September 10, 2020: 12:00 AM EST
The Cincinnati granola maker will present its case to Walmart buyers on Oct. 1, 2020, via virtual pitch meetings that could mean a major leap forward for the Seven Hills Food brand. According to reports, a successful pitch could quadruple the number of stores that carry McCabe’s Granola products if it can convince buyers they belong on Walmart store shelves. Walmart chose 850 companies out of 4,800 applicants for this year's event. McCabe's is made with expensive olive oil, a more healthful ingredient than the canola oil or brown rice syrup that others use. McCabe's keeps prices reasonable by cutting back on some of its profit margins, but the products still cost around $6 to $6.50 while others run about $3.50.[Image Credit: © McCabes Granola]
Steve Watkins, "Cincinnati-based McCabe's Granola gets into Walmart product pitch program", Cincinnati Business Courier (Ohio), September 10, 2020, © Cincinnati Business Courier
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Snack Brands Team Up For "Snack, Watch and Win" Sweepstakes

September 9, 2020: 12:00 AM EST
Conagra Brands’ Orville Redenbacher's Gourmet Popping Corn and Swiss Miss Hot Cocoa Mix are teaming up with the Hallmark Channel to sponsor the "Snack, Watch and Win" Sweepstakes, an 18-week campaign of weekly drawings whose grand prize is a walk-on role in an upcoming Hallmark Channel original movie taping. The winner will also get a one-year supply of Orville Redenbacher's microwave popcorn. Other prizes include a limited-edition Swiss Miss & Hallmark Channel mug and a package of Swiss Miss Hot Cocoa Mix. Orville Redenbacher's microwave popcorn with no artificial preservatives, flavors, or dyes.[Image Credit: © Conagra Brands, Inc.]
"Orville Redenbacher's, Swiss Miss And Hallmark Channel's "Snack, Watch And Win" Sweepstakes Returns With Another Walk-On Movie Role", PR Newswire, September 09, 2020, © PR Newswire Association LLC
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Nature’s Path Introduces Caramel/Pretzel Granola Snack

September 9, 2020: 12:00 AM EST
The North American organic breakfast and snack food company’s Love Crunch line of snacks has expanded with Salted Caramel Pretzel Granola, a salty sweet treat that combines pretzel with dark chocolate chunks, caramel puffs, and Himalayan pink salt. The new product is its eighth granola flavor in the Love Crunch line, which also includes dark chocolate & red berries, dark chocolate & peanut butter, espresso vanilla cream, and apple chia crumble. The Salted Caramel Pretzel granola is certified USDA organic, vegan, fairtrade certified, Non-GMO Project Verified, trans fat free and cholesterol free. The product is available at select Kroger stores nationwide and online.[Image Credit: © PRNewsfoto/Nature's Path]
"Love Crunch Salted Caramel Pretzel Granola: A Match Made in Heaven", PR Newswire, September 09, 2020, © PR Newswire Association LLC
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Sharpham Park’s Rebrand Spotlights Its Premium Status, British Provenance

September 9, 2020: 12:00 AM EST
The Somerset-based organic spelt farm’s new brand design reflects what it calls its growing national appeal at a time of increased demand for British-grown healthy foods. The company markets a range of breakfast cereals made from spelt, including muesli, bran flakes, multi flakes, porridge flakes, muesli date & coconut, and cherry & berry spelt flakes. The rebrand features a “bold and modern design” that keeps a strong element of provenance through the Union Jack and silhouette of Somerset’s Glastonbury Tor. Other graphics include Sharpham’s walnut trees and the spelt fields themselves.  Sharpham Park’s organic spelt is grown in the U.K. and milled in Somerset. The company also produces spelt pasta, pearls, a spelt drink, and cereal that are available online and at grocery chains Waitrose, Ocado, Sainsbury’s, Abel & Cole, Planet Organic, and Farmdrop.[Image Credit: © Sharpham Park]
Fiona Briggs, "Sharpham Park rebrand showcases product provenance and quality", Retail Times, September 09, 2020, © RetailTimes.co.uk
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Research Finds Consumers Wary Of GMOs, Especially In Kids’ Snacks

September 8, 2020: 12:00 AM EST
A survey by the International Food Information Council Foundation showed consumers were very interested in non-GMO foods and beverages. Non-GMO was the third most influential attribute behind natural and no added hormones or steroids and ahead of organic, locally sourced, and pesticide free. Oddly enough, many organic food marketers add non-GMO label claims to their products even though organic certification requires non-GMO ingredients, according to Mintel. Cargill research found that parents were “especially sensitive” to GMOs when they shopped for snack bars for their children: thirty percent said they would avoid snack bars with GMO ingredients. Twenty-one percent of parents would avoid sweet baked treats containing GMOs. A similar number indicated they would avoid GMOs in candy and salty snacks. But only 12 percent of adults said they would avoid baked goods made with GMOs. Salty snacks and snack bars scored slightly higher.[Image Credit: © Cargill, Incorporated]
Keith Nunes, "Non-GMO claim capitalizes on consumer perception of 'natural'", Food Business News, September 08, 2020, © SOSLAND PUBLISHING COMPANY
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